eimer
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 6% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good€2.85–€42.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good€422K€422K/yr · 853K searches
Growth
Good+20.8%90-day search growth — must beat 0% to launch
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Good€12.10avg listing price — sweet spot $15–$100
Review moat
Okay2,362.91avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon Germany niche tracking, eimer is a €422K/yr Amazon Germany market (853K searches/yr). The top 5 brands hold 57% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 50K–60K
- avg 1,000–1,250/product
- Revenue / yr
- €605K–€726K
- units × avg price
- Launch success
- 40%
- 4 of 10 new (360d)
- Conversion rate
- 4.1%
- Avg BSR
- #66
- Page quality
- 0%
- Prime
- 55%
- Sponsored
- 68%
- Out of stock
- 4.8%
- Avg brand age
- 52 months
- Avg seller age
- 185 days
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
25 rising
Sellers
124
Top-5 brand share
57%
Top 20: 97%
Top-5 click share
36%
Top 20: 73%
Open market
38%
- 2friends17%
- keeeper14%
- Rotho11%
- Kistenberg9%
- Berlona7%
- Pro Home5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 47 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rotho Eimer Vario 10 L blau Putzeimer Griff Wassereimer Haushaltseimer
Rotho€3.514.5★142 rev
Putzeimer 5 Liter 3 Stück Eimer 5l Kunststoff mit Ausguss & Messskala Lebensmittelecht Plastikeimer Wassereimer in 3 Farben Haushaltseimer aus Stabiler Kunststoff Model Teo Made in EU
2friends€13.704.3★191 rev
BERLONA Kunststoffeimer 5L mit Metallbügel - Stabiler Universaleimer Haushalt Garten & Werkstatt - Ø 23 cm - Blau
Berlona€5.814.5★30 rev
Kistenberg 10x Baueimer 12 Liter | Eimer mit Skala und ergonomischem Griff | aus robustem Kunststoff | schwarz | ideal für Bauarbeiten Garten und Heimwerkerprojekte | 31 x 24 cm
Kistenberg€15.414.7★175 rev
Eimer Putzeimer Kunststoff-Eimer Plastikeimer schwarz 10 L
Vilde€10.064.5★64 rev
Newest
by launch date
KOTARBAU Baueimer - 20 L - Mörteleimer - Eimer aus Kunststoff - Putzeimer mit Ausguss & Henkel - Schwarz - Werkzeug Eimer - Rund - Baukübel
KOTARBAU€3.3313 rev
BERLONA Kunststoffeimer 5L mit Metallbügel - Stabiler Universaleimer Haushalt Garten & Werkstatt - Ø 23 cm - Blau
Berlona€5.8130 rev
kör4u Baueimer 10er Set 12 l schwarz mit stabilem Metall-Kopfbügel runder robuster Mörteleimer aus LDPE - für BAU Garten Haushalt und Handwerk
kör4u€21.0929 rev
keeeper Erik 5X Eimer mit Metallbügel 5 l Polypropylen 24 x 24 x 20 cm Nordic Blue
keeeper€14.922,695 rev
keeeper Erik 5X Eimer mit Metallbügel 5 l Polypropylen 24 x 24 x 20 cm Nordic Grey
keeeper€13.842,695 rev
Trending
90-day click momentumKOTARBAU Baueimer - 20 L - Mörteleimer - Eimer aus Kunststoff - Putzeimer mit Ausguss & Henkel - Schwarz - Werkzeug Eimer - Rund - Baukübel
KOTARBAU€3.334.8★
BERLONA Kunststoffeimer 5L mit Metallbügel - Stabiler Universaleimer Haushalt Garten & Werkstatt - Ø 23 cm - Blau
Berlona€5.814.5★
Garronda Baueimer 3 Pack 5 L robuster Mörteleimer aus recyceltem Kunststoff mit Metallhenkel stabiler Putzeimer und Maurerkübel für Baustelle Garten und Haushalt GD-0168
Garronda€8.604.9★
keeeper Erik 5X Eimer mit Metallbügel 5 l Polypropylen 24 x 24 x 20 cm Nordic Grey
keeeper€13.844.4★
keeeper Erik 5X Eimer mit Metallbügel 10 l Polypropylen 28 5 x 28 5 x 26 cm Nordic Blue
keeeper€16.074.4★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt einfache Bedienung, simples system und einfach zu verstehen”
“Good quality”
“Es macht das Putzen mega easy”
“robust”
“Solide Qualität zum fairen Preis”
“Produkt ist wie beschrieben”
“Mega platzsparend”
“Passt”
“Wertiger Eimer mit einem schönen Designe”
“Ich habe auch schon andere Putzsysteme ausprobiert, das hier ist das am besten funktionierende”
What buyers complain about
“Viel zu kurzer Stil, mini Wischer und das auswringen funktioniert auch nicht gut”
“Die Eimer in schlechter Qualität”
“Leider schnell defekt”
“Absurder Preis”
“Dünnwandiges Eimerchen, spröde”
“komplett unbrauchbar”
“Beim wischen muss man sehr viel Druck ausüben”
“Was ist daran defekt”
“Nicht wie erwartet”
“Undicht”
Top return reasons
Common questions
- Is eimer profitable to sell on Amazon Germany?
- The niche generates €422K/yr across 47 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +20.8%. Flapen's verdict: Worth a look (64/100).
- How competitive is the eimer niche?
- 25 brands and 124 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in eimer?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 1.3%.
- When does demand for eimer peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the eimer niche?
- Listings span €2.85–€42.43; the average listing price is €12.10 (sweet spot $15–$100). The average incumbent carries 2,363 reviews — the moat a new listing must climb.
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