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Dexeryl Creme

brand-locked demand (top 5 brands take 100% of clicks) — Dexeryl Creme doesn't clear our bar today.

Flapen Score

44
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Ranks 360 of 490 Gewerbe, Industrie & Wissenschaft niches · −5 vs the category median of 49

Market size 44Growth 24Conversion 93Competition 12Returns 100Price range 71Avg price 76Brand share 0Review moat 66Quality gap 21
This niche Category average · 490 niches

Is Dexeryl Creme profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Dexeryl Creme is a €234K/yr Amazon Germany market (132K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Dexeryl Creme: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.8% over the last 90 days and 11.5% of searches end in a purchase.

€234K

revenue / yr

Units sold / yr20K
Search volume / yr-1.8%132K
Conversion rate11.5%
Avg price€15.44

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 72
Top-5 product click share86%
Open market0%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement70%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews848

Top Dexeryl Creme products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

€0€23K€47K€70K€94K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

72

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • DEXERYL98%
  • Pierre Fabre2%
  • Open — no brand owns it (0%)

Dexeryl Creme demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume132KCVR11.5%Products10Brands2Top 5 Brands100%OOS Rate0.0%Rating4.7★Reviews848Avg BSR#543
4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Top Dexeryl Creme search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dexeryl37K/yr
  • dexeryl creme51K/yr
  • dexeryl creme 500g22K/yr
  • dexeryl pflegecreme13K/yr
  • dexeryl creme 500g trockene haut und neurodermitis6K/yr
  • dexeryl creme 250g3K/yr

What reviews say buyers love and hate about Dexeryl Creme

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Feucht/Trocken29%

Eine sehr wirksame Pflegecreme gegen rauhe, trockene und rissige Haut

Eignung für Mischhaut12%

Ganz tolle Qualität - auch aus medizinischer Sicht - Verbesserung der Haut sichtbar

Qualität insgesamt11%

Sehr gutes Produkt

Eignung für trockene Haut8%

Ideal für sehr trockene, empfindliche Haut

Abgabemechanismus5%

Ich habe die 500 ml Flasche tolle und hilfreiche Creme 👍 empfehlenswert würde ich wieder holen

What buyers complain about

69% of reviews
Preis-Leistungs-Verhältnis26%

ja Preis-Leistungs-Verhältnis stimmt da nicht

Funktionalität insgesamt11%

Hatte mehrere medizinische Produkte ausprobiert, jedoch ohne Erfolg

Hautgesundheit11%

Habe eine ganz schlimme Haut

Allergien7%

Verursacht Juckreiz

Gesamtgröße6%

daher die Große Flasche

Dexeryl Creme return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
38%
2Preis-Leistungs-Verhältnis
25%
3Inhaltsstoffe – insgesamt
25%
4Abgabemechanismus
13%

Common Dexeryl Creme questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dexeryl Creme 44/100 on Amazon Germany — Skip it. The niche generates €234K/yr across 10 tracked products. Search demand moved -1.8% over the last 90 days.
Search demand for Dexeryl Creme on Amazon Germany is steady year-round — the busiest month runs 1.7× the quietest.