Womens Running Shoes
FailBuyers convert on only 0.2% of searches, so Womens Running Shoes is a Fail.
- Flapen Score
- 43 / 100Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 4643
- Market size
- €85K/yr771K searches / yr
- 90-day growth
- -4.5%search demand this quarter
- Competition
- 14%top-5 click share · 33 brands · 367 sellers
Flapen Score
Womens Running Shoes against its category
The dotted line is the Fashion average. Past it, Womens Running Shoes is stronger. Inside it, weaker.
Market
The Womens Running Shoes market on Amazon at a glance
Shoppers on Amazon Germany searched for Womens Running Shoes 771K times last year and spent an estimated €85K. The top 5 brands take 80% of clicks. Demand peaks in Mar. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 771K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €85K a year.
- Searches, last 12 months
- 771K
- Growth, 90 days vs prior 90
- -4.5%
- Conversion, latest week
- 0.2%
- Market size, estimated
- €85Ka year
- Peak month
- March2.0× the quietest month
- Top search term
- nike air max damen216K searches a year
02 · Price
A sale here is worth €47.74.
Listings sell for €47.74 on average, from €8.23 to €113.52. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €47.74 that is €0 to €5K a year per listing.
- Average price
- €47.74inside the $15 to $100 sweet spot
- Price range
- €8.23–€113.52
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€5K
- Returns
- 8.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
51% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #637 within Schuhe. It carries 3,538 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 51%
- Prime listings
- 87%
- Out of stock, average day
- 8.0%
- Average rank
- #637in Schuhe
- Average rating
- 4.36 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,538per listing
- Listings tracked
- 194
04 · Newcomers
4 of last year's 24 launches cleared the first-year sales bar.
24 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 24
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Womens Running Shoes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nike Air Max SC Wanderschuh für Damen Weiß/Weiß-Weiß-Photon Dust 39 EU
- Price
- €61.53
- Rating
- 4.5/5
- Reviews
- 821
- Age
- 5y ago

Nike Air Max SC Wanderschuh für Damen Weiß/Weiß-Weiß-Photon Dust 38 5 EU
- Price
- €61.76
- Rating
- 4.3/5
- Reviews
- 2,587
- Age
- 5y ago

Nike WMNS Air Max Command PRM Damen-Laufschuhe Grau (String MTLC Gld Grn Hypr Orng) 38 EU
- Price
- €99.11
- Rating
- 4.6/5
- Reviews
- 1,288
- Age
- 14y ago

Nike Damen Ah6789 Sneakers Weiß White Black White 100 39 EU
- Price
- €91.61
- Rating
- 4.4/5
- Reviews
- 7,785
- Age
- 8y ago

Nike Air Max SC Wanderschuh für Damen Weiß/Weiß-Weiß-Photon Dust 37 5 EU
- Price
- €60.48
- Rating
- 4.3/5
- Reviews
- 2,586
- Age
- 5y ago
Trending
estimated 90-day click momentum
Nike W Nike Structure 26 Running Shoes
- Price
- €88.84
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 6mo ago

Nike Air Max SC Damenschuhe Frau Negro Blanco 40 EU
- Price
- €58.41
- Rating
- 4.3/5
- Reviews
- 2,586
- Age
- 2y ago

Nike Run Defy Sneaker
- Price
- €42.57
- Rating
- 4.6/5
- Reviews
- 887
- Age
- 11mo ago

Nike Damen V5 RNR Sneaker White White Black Metallic SIL 39 EU
- Price
- €66.93
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago

Nike Air Max SC Wanderschuh für Damen Weiß/Weiß-Weiß-Photon Dust 39 EU
- Price
- €61.53
- Rating
- 4.5/5
- Reviews
- 821
- Age
- 5y ago
Newest
by launch date
Nike W Nike Structure 26 Running Shoes
- Price
- €88.84
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 6mo ago

Nike Run Defy Sneaker
- Price
- €42.57
- Rating
- 4.6/5
- Reviews
- 887
- Age
- 11mo ago

Nike Damen Run Defy Sneaker Black White Wolf Grey 39 EU
- Price
- €38.27
- Rating
- 4.6/5
- Reviews
- 887
- Age
- 1y ago

Nike Damen V5 RNR Sneaker White White Black Metallic SIL 39 EU
- Price
- €66.93
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago

Nike Damen V5 RNR Sneaker White White Black Metallic SIL 40 EU
- Price
- €65.96
- Rating
- 4.4/5
- Reviews
- 145
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.
Brands
33 rising
Sellers
367
Est. top-5 brand share
80%
Top 20: 97%
Est. top-5 click share
14%
Top 20: 36%
Open market
17%
- NIKE62%
- adidas8%
- LUCKY STEP4%
- Puweco3%
- PUMA3%
- Skechers3%
- Open — no brand owns it (27 brands, 17%)
Demand
Womens Running Shoes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.0×
Search terms
Top Womens Running Shoes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nike air max damen216K/yr
- nike laufschuhe damen101K/yr
- laufschuhe damen nike47K/yr
- nike sportschuhe damen58K/yr
- nike schuhe damen air max41K/yr
- nike air damen42K/yr
- sportschuhe damen nike41K/yr
- nike schuhe damen schwarz35K/yr
- hallenturnschuhe damen37K/yr
- nike schuhe damen weiss21K/yr
Reviews and returns
What reviews say buyers love and hate about Womens Running Shoes
We read the reviews and the return reasons for every product selling here.
“Fallen minimal kleiner aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Womens Running Shoes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









