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winterjacke herren tommy hilfiger

Skip it

Soft demand (-60.1% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 0Conversion 6Competition 95Returns 0Price range 39Avg price 86Brand share 22Review moat 67Quality gap 60

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Great€70.55

avg listing price — sweet spot $15–$100

Review moat

Good800.09

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay€22.08–€220.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad€79K

€79K/yr · 221K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-60.1%

90-day search growth — must beat 0% to launch

Returns

Bad15.8%

return rate — above 5% kills the launch gate

According to Flapen's Amazon Germany niche tracking, winterjacke herren tommy hilfiger is a €79K/yr Amazon Germany market (221K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

winterjacke herren tommy hilfiger market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€18K–€35K
units × avg price
Conversion rate
0.5%
Avg BSR
#609
Page quality
0%
Prime
87%
Sponsored
59%
Out of stock
16.0%
Avg brand age
51 months
Avg seller age
173 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

15 rising

Sellers

69

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

19%

Top 20: 45%

Open market

7%

  • Tommy Hilfiger51%
  • Tommy Jeans27%
  • Calvin Klein7%
  • 33,000ft5%
  • Polo Club2%
  • LZLER2%
  • Open — no brand owns it (9 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -60.1% search growth over the last 90 days.
25K15KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.5×

Top winterjacke herren tommy hilfiger search terms

  • tommy hilfiger jacke25K/yr
  • übergangsjacke herren tommy hilfiger15K/yr
  • tommy hilfiger herren jacke sommer5K/yr
  • hilfiger jacke10K/yr
  • jacke tommy hilfiger herren13K/yr
  • tommy jeans herren jacke5K/yr
  • tommy jeans jacke herren7K/yr
  • tommy jacke6K/yr
  • tommy hilfiger winterjacke herren26K/yr
  • tommy hilfiger herren winterjacke23K/yr
All search terms

Top winterjacke herren tommy hilfiger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2K4%€3K6%€5K8%€6K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about winterjacke herren tommy hilfiger

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße25%

“Passt”

Qualität insgesamt16%

“Top Qualität und Style”

Wärme11%

“Leicht und warm”

Preis-Leistungs-Verhältnis10%

“Top Jacke, super Preis”

Komfort insgesamt6%

“Kuschelig”

Gewicht leicht5%

“Leichte Übergangsjacke, die hält was die Bilder versprechen”

Materialqualität4%

“Das Material fühlt sich weich an”

Form/Stil3%

“Sehr Chic”

Wetterfest2%

“Eine Jacke, die einen über den ganzen Winter warm und trocken hält”

Farbe2%

“ich kombiniere sie gerne mit schwarzen hoodies, wodurch sie einen schönen farblichen akzent setzt”

What buyers complain about

Gesamtgröße22%

“fällt kleine aus”

Qualität insgesamt9%

“fühlt sich recht billig an.”

Nähen/Finish/Polieren5%

“Nähte einfach nicht genäht”

Reißverschlussqualität5%

“Probleme mit den Reißverschlüssen auf beiden Seiten”

Preis-Leistungs-Verhältnis5%

“Für diesen Preis inakzeptabel”

Materialqualität4%

“Qualität des Materials eher schlecht”

Länge3%

“Mein größter Kritikpunkt ist jedoch die Länge: Die Jacke fällt leider zu kurz aus, was den Tragekomfort etwas einschränkt”

Falten3%

“Der Jackenstoff ist ziemlich zerknittert”

beworben Vs Tatsächliches Produkt3%

“Falsche Beschreibung”

Dünn2%

“der Stoff eher dünn”

Top return reasons

Gesamtgröße52%
Länge6%
Breite4%
Ärmelpassform4%
Materialqualität3%
Qualität insgesamt3%
Dünn3%
Farbe3%
Reißverschlussqualität2%
beworben Vs Tatsächliches Produkt2%

Common questions

Is winterjacke herren tommy hilfiger profitable to sell on Amazon Germany?
The niche generates €79K/yr across 122 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -60.1%. Flapen's verdict: Skip it (36/100).
How competitive is the winterjacke herren tommy hilfiger niche?
15 brands and 69 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in winterjacke herren tommy hilfiger?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Nähen/Finish/Polieren. The return rate is 15.8% — above our launch gate.
When does demand for winterjacke herren tommy hilfiger peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 11.5× the quietest.
What does it cost to enter the winterjacke herren tommy hilfiger niche?
Listings span €22.08–€220.67; the average listing price is €70.55 (sweet spot $15–$100). The average incumbent carries 800 reviews — the moat a new listing must climb.