Winterjacke Herren Tommy Hilfiger
FailDemand is soft, at -60.1% this quarter, so Winterjacke Herren Tommy Hilfiger is a Fail.
- Flapen Score
- 36 / 100Ranks 2,221 of 2,560 Fashion niches · −10 vs the category median of 4636
- Market size
- €79K/yr221K searches / yr
- 90-day growth
- -60.1%search demand this quarter
- Competition
- 19%top-5 click share · 15 brands · 69 sellers
Flapen Score
Winterjacke Herren Tommy Hilfiger against its category
The dotted line is the Fashion average. Past it, Winterjacke Herren Tommy Hilfiger is stronger. Inside it, weaker.
Market
The Winterjacke Herren Tommy Hilfiger market on Amazon at a glance
Shoppers on Amazon Germany searched for Winterjacke Herren Tommy Hilfiger 221K times last year and spent an estimated €79K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -60.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €79K a year.
- Searches, last 12 months
- 221K
- Growth, 90 days vs prior 90
- -60.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €79Ka year
- Peak month
- November11.5× the quietest month
- Top search term
- tommy hilfiger jacke25K searches a year
02 · Price
A sale here is worth €70.55.
Listings sell for €70.55 on average, from €22.08 to €220.67. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €70.55 that is €0 to €7K a year per listing.
- Average price
- €70.55inside the $15 to $100 sweet spot
- Price range
- €22.08–€220.67
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€7K
- Returns
- 15.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #609 within Sportartspezifische Bekleidung. It carries 800 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 87%
- Out of stock, average day
- 16.0%
- Average rank
- #609in Sportartspezifische Bekleidung
- Average rating
- 4.39 starsAmazon Germany average 4.37 stars
- Average reviews
- 800per listing
- Listings tracked
- 122
04 · Newcomers
0 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Winterjacke Herren Tommy Hilfiger products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
15 rising
Sellers
69
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
19%
Top 20: 45%
Open market
7%
- Brand 151%
- Brand 227%
- Brand 37%
- Brand 45%
- Brand 52%
- Brand 62%
- Open — no brand owns it (9 brands, 7%)
Demand
Winterjacke Herren Tommy Hilfiger search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.5×
Search terms
Top Winterjacke Herren Tommy Hilfiger search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tommy hilfiger jacke25K/yr
- übergangsjacke herren tommy hilfiger15K/yr
- tommy hilfiger herren jacke sommer5K/yr
- hilfiger jacke10K/yr
- jacke tommy hilfiger herren13K/yr
- tommy jeans herren jacke5K/yr
- tommy jeans jacke herren7K/yr
- tommy jacke6K/yr
- tommy hilfiger winterjacke herren26K/yr
- tommy hilfiger herren winterjacke23K/yr
Reviews and returns
What reviews say buyers love and hate about Winterjacke Herren Tommy Hilfiger
We read the reviews and the return reasons for every product selling here.
“fällt kleine aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Winterjacke Herren Tommy Hilfiger questions
Answered from the same tracked data.









