Winterjacke Herren

Shoppers searched for this 10.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -62.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €507K a year.

Searches, last 12 months

10.3M

Growth, 90 days vs prior 90

-62.3%

Conversion, latest week

0.1%

Market size, estimated

€507Ka year

Peak month

November18.7× the quietest month

Top search term

übergangsjacke herren1.0M searches a year

Listings sell for €40.90 on average, from €15.60 to €112.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At €40.90 that is €0 to €4K a year per listing.

Average price

€40.90inside the $15 to $100 sweet spot

Price range

€15.60–€112.53

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

0–100

Revenue per listing a year

€0–€4K

Returns

14.6%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #304 within Sportartspezifische Bekleidung. It carries 1,595 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

95%

Out of stock, average day

8.2%

Average rank

#304in Sportartspezifische Bekleidung

Average rating

4.25 starsAmazon Germany average 4.37 stars

Average reviews

1,595per listing

Listings tracked

238

41 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

41

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months