Winterjacke Damen

Shoppers searched for this 12.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -62.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €499K a year.

Searches, last 12 months

12.7M

Growth, 90 days vs prior 90

-62.1%

Conversion, latest week

0.1%

Market size, estimated

€499Ka year

Peak month

November17.7× the quietest month

Top search term

übergangsjacke damen1.9M searches a year

Listings sell for €39.36 on average, from €15.29 to €149.96. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At €39.36 that is €0 to €4K a year per listing.

Average price

€39.36inside the $15 to $100 sweet spot

Price range

€15.29–€149.96

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

0–100

Revenue per listing a year

€0–€4K

Returns

14.7%of orders · Amazon Germany median 1.1%

79% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #250 within Jacken, Mäntel & Westen. It carries 931 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

84%

Out of stock, average day

15.7%

Average rank

#250in Jacken, Mäntel & Westen

Average rating

4.23 starsAmazon Germany average 4.37 stars

Average reviews

931per listing

Listings tracked

341

64 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

64

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months