Weißer Rock

Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months

369K

Growth, 90 days vs prior 90

-5.6%

Conversion, latest week

0.8%

Market size, estimated

€49Ka year

Peak month

February6.2× the quietest month

Top search term

weißer rock113K searches a year

Listings sell for €17.07 on average, from €8.32 to €32.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €17.07 that is €0 to €2K a year per listing.

Average price

€17.07inside the $15 to $100 sweet spot

Price range

€8.32–€32.73

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

14.6%of orders · Amazon Germany median 1.1%

94% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #287 within Röcke. It carries 464 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

99%

Out of stock, average day

7.5%

Average rank

#287in Röcke

Average rating

4.14 starsAmazon Germany average 4.37 stars

Average reviews

464per listing

Listings tracked

139

57 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

57

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months