How competitive is the Weißer Pullover Damen niche on Amazon Germany?

51 brands and 110 sellers compete in Weißer Pullover Damen on Amazon Germany. The top 5 Weißer Pullover Damen products take 9% of clicks and its top 5 brands hold 80% of demand.

What does it cost to enter the Weißer Pullover Damen niche?

Weißer Pullover Damen sells for €21.65 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €1.76–€109.67. The average incumbent carries 1,081 reviews — the moat a new listing must climb.

Weißer Pullover Damen

high returns (13.1%) — Weißer Pullover Damen doesn't clear our bar today.

Signals High Returns

Flapen Score

Skip it

Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 46

This niche Category average · 2,560 niches

Is Weißer Pullover Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Weißer Pullover Damen is a €23K/yr Amazon Germany market (724K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 43/100.

Weißer Pullover Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.8% over the last 90 days and 0.1% of searches end in a purchase.

€23K

revenue / yr

Units sold / yr4K

Search volume / yr-14.8%724K

Conversion rate0.1%

Avg price€21.65

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers51 · 110

Top-5 product click share9%

Open market20%

Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 272 products

Top Weißer Pullover Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Vila Viellette S/S Satin Top - Noos

Price: €12.73
Rating: 4.3/5
Reviews: 201
Age: 1y ago

Vila Vimilina Halterneck Maxi Dress - Noos/Oc

Price: €35.73
Rating: 4.0/5
Reviews: 318
Age: 2y ago

Vila Female Damen Bomberjacke mit Reißverschluss leichte Übergangsjacke VIBUBBLE Reißverschluss

Price: €35.34
Rating: 3.8/5
Reviews: 8
Age: 11mo ago

Vila Viravenna Strap Ankle Dress - Noos/Oc

Price: €31.64
Rating: 1.8/5
Reviews: 3
Age: 1y ago

Vila VIELLETTE S/S Satin TOP/SU - NOOS

Price: €15.84
Rating: 4.1/5
Reviews: 390
Age: 3y ago

Newest

by launch date

Vila Female Minikleid VIRAVENNA Träger

Price: €26.33
Rating: 4.0/5
Reviews: 14
Age: 9mo ago

Vila Female Damen Bomberjacke mit Reißverschluss leichte Übergangsjacke VIBUBBLE Reißverschluss

Price: €35.34
Rating: 3.8/5
Reviews: 8
Age: 11mo ago

Vila Female Minikleid VIRAVENNA Träger

Price: €21.89
Rating: 4.0/5
Reviews: 14
Age: 1y ago

Vila Viellette S/S Satin Top - Noos

Price: €12.73
Rating: 4.3/5
Reviews: 201
Age: 1y ago

Vila Vimilina Lace Dress - Noos/Dc

Price: €33.91
Rating: 3.8/5
Reviews: 19
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

51 rising

Sellers

110

Top-5 brand share

80%

Top 20: 92%

Top-5 click share

Top 20: 26%

Open market

25%

Vila58%
Amazon Essentials9%
Marks & Spencer4%
ONLY2%
DUOEASE1%
VERO MODA1%

Weißer Pullover Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume724KCVR0.1%Products272Brands51Top 5 Brands80%OOS Rate7.2%Rating4.1★Reviews1,081Avg BSR#1,494

Top Weißer Pullover Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

vila damen259K/yr -12.2%0.1% conv.
vila103K/yr +21.9%0.0% conv.
vila kleid damen71K/yr +141.1%0.1% conv.
vila kleid38K/yr +123.4%0.1% conv.
vila bluse damen21K/yr +5.1%0.1% conv.
vila damen kleid12K/yr +29.8%0.1% conv.
vila bluse11K/yr +12.1%0.0% conv.
vila pullover damen51K/yr -75.7%0.2% conv.
pullover weiß damen27K/yr -71.0%0.6% conv.
weißer pullover damen28K/yr -80.9%0.4% conv.

What reviews say buyers love and hate about Weißer Pullover Damen

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews

Gesamtgröße18%

“Passt”

Komfort insgesamt15%

“Angenehm auf der Haut”

Qualität insgesamt15%

“Gute Qualität, wirkt elegant, angenehm auf der Haut”

Materialqualität9%

“Material super”

Preis-Leistungs-Verhältnis5%

“top Preis-Leistung”

What buyers complain about

71% of reviews

Gesamtgröße28%

“fällt ein wenig klein aus”

Qualität insgesamt11%

“Mässig in der Qualität”

Farbe9%

“Schlechte Färbung”

Produktzustand5%

“Gebrauchte Ware erhalten”

Reißverschlussqualität5%

“Reißverschluss kaputt”

Weißer Pullover Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

13.1%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

35%

2Länge

11%

3Materialqualität

4Farbe

5Breite

Common Weißer Pullover Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Weißer Pullover Damen 43/100 on Amazon Germany — Skip it. The niche generates €23K/yr across 272 tracked products. 0 of 45 products launched in the last 360 days are still selling. Search demand moved -14.8% over the last 90 days.

Weißer Pullover Damen buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, Farbe, the themes mined from the niche's reviews. Its return rate is 13.1% — above our launch gate.