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Weißer Pullover

Fail

Demand is soft, at -69.1% this quarter, so Weißer Pullover is a Fail.

Flapen Score
41
41 / 100
Ranks 1,853 of 2,560 Fashion niches · −5 vs the category median of 46
Market size
€10K/yr86K searches / yr
90-day growth
-69.1%search demand this quarter
Competition
21%top-5 click share · 27 brands · 88 sellers

Flapen Score

Weißer Pullover against its category

The dotted line is the Fashion average. Past it, Weißer Pullover is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weißer Pullover market on Amazon at a glance

Shoppers on Amazon Germany searched for Weißer Pullover 86K times last year and spent an estimated €10K. The top 5 brands take 69% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -69.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €10K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-69.1%
Conversion, latest week
0.6%
Market size, estimated
€10Ka year
Top search term
pullover herren weiß16K searches a year

02 · Price

A sale here is worth €21.53.

Listings sell for €21.53 on average, from €7.90 to €52.82. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €21.53 that is €0 to €2K a year per listing.

Average price
€21.53inside the $15 to $100 sweet spot
Price range
€7.90–€52.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
5.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #219 within Modische Hoodies & Sweatshirts für Herren. It carries 6,274 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
91%
Out of stock, average day
8.9%
Average rank
#219in Modische Hoodies & Sweatshirts für Herren
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
6,274per listing
Listings tracked
106

04 · Newcomers

0 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
26
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Weißer Pullover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

88

Top-5 brand share

69%

Top 20: 97%

Top-5 click share

21%

Top 20: 50%

Open market

26%

  • Brand 122%
  • Brand 214%
  • Brand 313%
  • Brand 411%
  • Brand 59%
  • Brand 65%

Demand

Weißer Pullover search demand

Weekly searches over the year. Pick a range.

4K3KFeb '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Weißer Pullover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pullover herren weiß16K/yr
  • weißer pullover herren13K/yr
  • pullover weiß herren9K/yr
  • weißer pullover10K/yr
  • pullover weiß8K/yr
  • sweatshirt herren weiß6K/yr
  • herren pullover weiß7K/yr
  • pullover weiss herren4K/yr
  • weißer pulli6K/yr
  • weisser pullover herren5K/yr

Reviews and returns

What reviews say buyers love and hate about Weißer Pullover

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Gesamtgröße”
5.9%of orders come back
“Passt nicht”
A buyer, on “Gesamtgröße”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Weißer Pullover questions

Answered from the same tracked data.