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Weiße Strumpfhose

Fail

Demand is soft, at -68.2% this quarter, so Weiße Strumpfhose is a Fail.

Flapen Score
31
31 / 100
Ranks 2,395 of 2,560 Fashion niches · −15 vs the category median of 46
Market size
€25K/yr115K searches / yr
90-day growth
-68.2%search demand this quarter
Competition
55%top-5 click share · 13 brands · 15 sellers

Flapen Score

Weiße Strumpfhose against its category

The dotted line is the Fashion average. Past it, Weiße Strumpfhose is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weiße Strumpfhose market on Amazon at a glance

Shoppers on Amazon Germany searched for Weiße Strumpfhose 115K times last year and spent an estimated €25K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb–Oct–Nov. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -68.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €25K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-68.2%
Conversion, latest week
3.1%
Market size, estimated
€25Ka year
Peak month
February6.4× the quietest month
Top search term
weiße strumpfhose30K searches a year

02 · Price

A sale here is worth €6.88.

Listings sell for €6.88 on average, from €4.89 to €13.56. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €6.88 that is €688 to €2K a year per listing.

Average price
€6.88under the $15 to $100 sweet spot
Price range
€4.89–€13.56
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€688–€2K
Returns
3.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #115 within Socken & Strümpfe. It carries 1,204 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#115in Socken & Strümpfe
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
1,204per listing
Listings tracked
25

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Weiße Strumpfhose products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

15

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

12%

  • Brand 150%
  • Brand 218%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (7 brands, 12%)

Demand

Weiße Strumpfhose search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 6.4×

Search terms

Top Weiße Strumpfhose search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • weiße strumpfhose30K/yr
  • strumpfhose weiß20K/yr
  • weiße strumpfhose damen17K/yr
  • white tights6K/yr
  • weisse strumpfhose damen12K/yr
  • strumpfhose weiß damen11K/yr
  • strumpfhosen damen weiß7K/yr
  • strumpfhose weiss5K/yr
  • weisse strumpfhose3K/yr
  • strumpfhose weiss damen4K/yr

Reviews and returns

What reviews say buyers love and hate about Weiße Strumpfhose

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Transparenz”
3.8%of orders come back
“sind ganz leicht durchsichtig,”
A buyer, on “Transparenz”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Weiße Strumpfhose questions

Answered from the same tracked data.