Weihnachten

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €139K a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

-28.2%

Conversion, latest week

0.2%

Market size, estimated

€139Ka year

Peak month

December45.7× the quietest month

Top search term

weihnachten2.4M searches a year

Listings sell for €19.74 on average, from €6.03 to €74.08. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At €19.74 that is €0 to €2K a year per listing.

Average price

€19.74inside the $15 to $100 sweet spot

Price range

€6.03–€74.08

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

1.2%of orders · Amazon Germany median 1.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #364 within Socken & Strümpfe. It carries 1,851 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

22.0%

Average rank

#364in Socken & Strümpfe

Average rating

4.62 starsAmazon Germany average 4.37 stars

Average reviews

1,851per listing

Listings tracked

10

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months