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Vokuhila Kleid

Vokuhila Kleid shows a fragmented shelf (top 5 take 16% of clicks), but high returns (17.6%) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 35% of 2,560 Fashion niches · +4 vs the category median of 46

Market size 3Growth 35Conversion 1Competition 96Returns 0Price range 84Avg price 95Brand share 96Review moat 54Quality gap 89
This niche Category average · 2,560 niches

Is Vokuhila Kleid profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Vokuhila Kleid is a €11K/yr Amazon Germany market (344K searches/yr). The top 5 brands hold 31% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 50/100.

Vokuhila Kleid: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +8.0% over the last 90 days and 0.1% of searches end in a purchase.

€11K

revenue / yr

Units sold / yr1K
Search volume / yr+8.0%344K
Conversion rate0.1%
Avg price€26.40

Who owns the niche?

The top 5 brands hold 31% of demand, so 69% of the market is open.

69%

open market share

Brands · sellers61 · 71
Top-5 product click share16%
Open market69%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 146 products

Sponsored placement85%
New entrants (1y)36· 0 succeeded
Avg rating4.1★
Avg reviews1,356

Top Vokuhila Kleid products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

€0€218€436€655€8731101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

61 falling

Sellers

71

Top-5 brand share

31%

Top 20: 72%

Top-5 click share

16%

Top 20: 38%

Open market

64%

  • VICHYIE7%
  • Amazon Essentials7%
  • Cicy Bell6%
  • Atnlewhi5%
  • Imily Bela5%
  • Odizli5%

Vokuhila Kleid demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume344KCVR0.1%Products146Brands61Top 5 Brands31%OOS Rate10.1%Rating4.1★Reviews1,356Avg BSR#740
13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Top Vokuhila Kleid search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kleid rosa48K/yr
  • rosa kleid damen52K/yr
  • pinkes kleid50K/yr
  • kleid pink37K/yr
  • rosa kleid51K/yr
  • kleid pink damen22K/yr
  • kleid rosa damen22K/yr
  • sommerkleid pink8K/yr
  • pink dress19K/yr
  • pinkes kleid damen14K/yr

What reviews say buyers love and hate about Vokuhila Kleid

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Gesamtgröße25%

Passt perfekt

Farbe16%

Absolut klasse Farbe

Qualität insgesamt10%

Der Artikel ist sehr schön

Komfort insgesamt8%

Mega gemütlich und super Gefühl auf die Haut

Nähen/Finish/Polieren6%

Die Verarbeitung ist sauber, Nähte und Details wirken stabil

What buyers complain about

65% of reviews
Gesamtgröße17%

Grösse

Qualität insgesamt12%

Nicht wirklich qualitativ

beworben Vs Tatsächliches Produkt8%

Entdprach nicht der Abbildung

Materialqualität8%

Der Stoff ist überhaupt nicht schön

Geeignet für Maschinenwäsche4%

Röcken, war jedoch über der Brust grad so u ich hatte Sorge, dass es nach dem ersten Waschen nicht mehr passt.

Vokuhila Kleid return rate & reasons

Why buyers send it back, as a share of all return requests.

17.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
35%
2Farbe
15%
3Materialqualität
11%
4Länge
5%
5Qualität insgesamt
4%

Common Vokuhila Kleid questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vokuhila Kleid 50/100 on Amazon Germany — Worth a look. The niche generates €11K/yr across 146 tracked products. 0 of 36 products launched in the last 360 days are still selling. Search demand moved +8.0% over the last 90 days.
Search demand for Vokuhila Kleid on Amazon Germany peaks in May–Jun–Jul, where the busiest month runs 3.6× the quietest.