Vanille Parfum Damen

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €304K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-17.5%

Conversion, latest week

1.4%

Market size, estimated

€304Ka year

Peak month

October3.2× the quietest month

Top search term

victoria secret527K searches a year

Listings sell for €18.03 on average, from €5.86 to €73.41. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €18.03 that is €5K to €9K a year per listing.

Average price

€18.03inside the $15 to $100 sweet spot

Price range

€5.86–€73.41

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

€5K–€9K

Returns

0.3%of orders · Amazon Germany median 1.1%

46% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #153 within Dessous, Nacht- & Lounge-Wäsche. It carries 3,352 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

93%

Out of stock, average day

1.9%

Average rank

#153in Dessous, Nacht- & Lounge-Wäsche

Average rating

4.41 starsAmazon Germany average 4.37 stars

Average reviews

3,352per listing

Listings tracked

28

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months