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unterrock damen

Skip it

High returns (9.2%) — this niche doesn't clear our bar today.

Market size 11Growth 67Conversion 15Competition 88Returns 10Price range 36Avg price 49Brand share 44Review moat 52Quality gap 76

Competition

Great27%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+47.5%

90-day search growth — must beat 0% to launch

Review moat

Good1,425.53

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay€11.84

avg listing price — sweet spot $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Price range

Okay€6.37–€19.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad€43K

€43K/yr · 307K searches

Returns

Bad9.2%

return rate — above 5% kills the launch gate

According to Flapen's Amazon Germany niche tracking, unterrock damen is a €43K/yr Amazon Germany market (307K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Feb–Jun–Jul. Verdict: Skip it — 46/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

unterrock damen market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
€30K–€36K
units × avg price
Conversion rate
1.2%
Avg BSR
#27
Page quality
0%
Prime
99%
Sponsored
96%
Out of stock
1.3%
Avg brand age
41 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

20 falling

Sellers

24

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

27%

Top 20: 58%

Open market

17%

  • BestSale24740%
  • Vlazom16%
  • Wikoan9%
  • Hanpceirs9%
  • Merry Style5%
  • Sopesil5%
  • Open — no brand owns it (14 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +47.5% search growth over the last 90 days.
10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Jun, Jul · busiest ÷ quietest = 1.9×

Top unterrock damen search terms

  • unterrock91K/yr
  • unterrock damen lang63K/yr
  • unterrock damen kurz55K/yr
  • unterrock damen24K/yr
  • unterrock lang14K/yr
  • unterrock weiß11K/yr
  • unterrock kurz7K/yr
  • unterröcke für damen9K/yr
  • unterrock schwarz12K/yr
  • unterröcke & -kleider für damen6K/yr
All search terms

Top unterrock damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€1K6%€3K9%€4K12%€5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about unterrock damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße35%

“Es hat gepasst,alles beste”

Materialqualität15%

“Material ist von sich schön”

Komfort insgesamt13%

“Angenehm zu tragen”

Qualität insgesamt12%

“Gute Qualität, super Preis”

Preis-Leistungs-Verhältnis6%

“Super Preis”

Farbe6%

“Würde ich dann in jeder Farbe kaufen”

beworben Vs Tatsächliches Produkt4%

“Entspricht der Beschreibung”

Wärme2%

“Wer es warm mag, der hat vielleicht Freude an diesem Unterrock”

Gewicht leicht1%

“Leicht”

Dehnbarkeit/Erweiterbarkeit/Elastizität1%

“Sehr dehnbar und feines material”

What buyers complain about

Gesamtgröße29%

“Etwas groß”

Materialqualität21%

“Außerdem ist das Material hässlich, viel zu dick und matt für einen Unterrock”

Qualität insgesamt19%

“Schlechte Qualität”

Steifheit13%

“rutscht das Kleid gleichermaßen stetig nach oben”

Nähen/Finish/Polieren6%

“Eine Seite vom Saum war umgenäht”

Taillenpassform4%

“selbst S-M ist zu groß (meine Taille =85cm, Hüfte 101cm). Außerdem ist das Material hässlich, viel zu dick und matt für einen Unterrock.”

Transparenz4%

“Unsichtbar ist anders”

Top return reasons

Gesamtgröße41%
Länge16%
Materialqualität11%
Transparenz4%
Farbe4%
Qualität insgesamt4%
Breite3%
Taillenpassform3%
Dünn1%
Funktionalität insgesamt1%

Common questions

Is unterrock damen profitable to sell on Amazon Germany?
The niche generates €43K/yr across 72 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +47.5%. Flapen's verdict: Skip it (46/100).
How competitive is the unterrock damen niche?
20 brands and 24 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in unterrock damen?
Top complaints mined from reviews: Gesamtgröße, Materialqualität, Qualität insgesamt. The return rate is 9.2% — above our launch gate.
When does demand for unterrock damen peak?
Demand peaks in Feb–Jun–Jul; the busiest month runs 1.9× the quietest.
What does it cost to enter the unterrock damen niche?
Listings span €6.37–€19.77; the average listing price is €11.84 (sweet spot $15–$100). The average incumbent carries 1,426 reviews — the moat a new listing must climb.