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Unterhosen Damen

Unterhosen Damen clears our launch bar: a $983K/yr market growing +4.1% this quarter with returns at 0.1%.

Flapen Score

64
Launch it

Top 4% of 2,560 Fashion niches · +18 vs the category median of 46

Market size 77Growth 30Conversion 13Competition 96Returns 100Price range 48Avg price 61Brand share 90Review moat 25Quality gap 67
This niche Category average · 2,560 niches

Is Unterhosen Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Unterhosen Damen is a €983K/yr Amazon Germany market (7.2M searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jul. Verdict: Launch it — 64/100.

Unterhosen Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +4.1% over the last 90 days and 1.0% of searches end in a purchase.

€983K

revenue / yr

Units sold / yr100K
Search volume / yr+4.1%7.2M
Conversion rate1.0%
Avg price€13.31

Who owns the niche?

The top 5 brands hold 45% of demand, so 55% of the market is open.

55%

open market share

Brands · sellers34 · 64
Top-5 product click share14%
Open market55%
Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 166 products

Sponsored placement98%
New entrants (1y)26· 5 succeeded
Avg rating4.3★
Avg reviews4,712

Top Unterhosen Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

€0€10K€20K€29K€39K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

64

Top-5 brand share

45%

Top 20: 94%

Top-5 click share

14%

Top 20: 39%

Open market

49%

  • FINETOO11%
  • SHARICCA10%
  • ALL OF ME9%
  • ALL OF SHE7%
  • INNERSY7%
  • Sth Big6%

Unterhosen Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume7.2MCVR1.0%Products166Brands34Top 5 Brands45%OOS Rate1.3%Rating4.3★Reviews4,712Avg BSR#49
250K150KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Top Unterhosen Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • unterhosen damen1.8M/yr
  • unterwäsche frauen887K/yr
  • damen unterwäsche631K/yr
  • slip damen477K/yr
  • sloggi slip damen388K/yr
  • unterhosen damen baumwolle383K/yr
  • baumwoll unterwäsche damen365K/yr
  • damen unterhosen278K/yr
  • slips damen207K/yr
  • snocks damen unterwäsche239K/yr

What reviews say buyers love and hate about Unterhosen Damen

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Komfort insgesamt28%

Comfortable

Gesamtgröße27%

Passt

Qualität insgesamt16%

Super Produkt

Materialqualität4%

Super Material

Preis-Leistungs-Verhältnis4%

Super Preis/Leistung

What buyers complain about

69% of reviews
Gesamtgröße32%

Blöde Passform

Qualität insgesamt11%

Qualität Flop

Materialqualität5%

Material lässt nach

beworben Vs Tatsächliches Produkt5%

Irreführende Bilder

Nähen/Finish/Polieren4%

Billig und sichtbare Naht

Unterhosen Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
59%
2Brustpassform
14%
3Breite
7%
4beworben Vs Tatsächliches Produkt
5%
5Farbe
5%

Common Unterhosen Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Unterhosen Damen 64/100 on Amazon Germany — Launch it. The niche generates €983K/yr across 166 tracked products. 5 of 26 products launched in the last 360 days are still selling. Search demand moved +4.1% over the last 90 days.
Search demand for Unterhosen Damen on Amazon Germany peaks in Jul, where the busiest month runs 1.5× the quietest.