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Unterhosen Damen

Maybe

An estimated 0.1% of orders come back. But buyers convert on only 1.0% of searches, so Unterhosen Damen is a Maybe.

Flapen Score
64
64 / 100
Top 4% of 2,560 Fashion niches · +18 vs the category median of 46
Market size
€983K/yr7.2M searches / yr
90-day growth
+4.1%search demand this quarter
Competition
14%top-5 click share · 34 brands · 64 sellers

Flapen Score

Unterhosen Damen against its category

The dotted line is the Fashion average. Past it, Unterhosen Damen is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Unterhosen Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Unterhosen Damen 7.2M times last year and spent an estimated €983K. The top 5 brands take 45% of clicks. Demand peaks in Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 7.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €983K a year.

Searches, last 12 months
7.2M
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
1.0%
Market size, estimated
€983Ka year
Peak month
July1.5× the quietest month
Top search term
unterhosen damen1.8M searches a year

02 · Price

A sale here is worth €13.31.

Listings sell for €13.31 on average, from €7.73 to €21.73. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 500 to 750 of them. At €13.31 that is €7K to €10K a year per listing.

Average price
€13.31under the $15 to $100 sweet spot
Price range
€7.73–€21.73
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
80K–100K
Units per listing a year
500–750
Revenue per listing a year
€7K–€10K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #49 within Dessous, Nacht- & Lounge-Wäsche. It carries 4,712 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#49in Dessous, Nacht- & Lounge-Wäsche
Average rating
4.35 starsAmazon Germany average 4.37 stars
Average reviews
4,712per listing
Listings tracked
166

04 · Newcomers

5 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
26
Successful launches
5Amazon's first-year sales bar
Average brand age
52 months

Products

Top Unterhosen Damen products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.

€0€10K€20K€29K€39K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

64

Est. top-5 brand share

45%

Top 20: 94%

Est. top-5 click share

14%

Top 20: 39%

Open market

49%

  • FINETOO11%
  • SHARICCA10%
  • ALL OF ME9%
  • ALL OF SHE7%
  • INNERSY7%
  • Sth Big6%

Demand

Unterhosen Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Unterhosen Damen search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • unterhosen damen1.8M/yr
  • unterwäsche frauen887K/yr
  • damen unterwäsche631K/yr
  • slip damen477K/yr
  • sloggi slip damen388K/yr
  • unterhosen damen baumwolle383K/yr
  • baumwoll unterwäsche damen365K/yr
  • damen unterhosen278K/yr
  • slips damen207K/yr
  • snocks damen unterwäsche239K/yr

Reviews and returns

What reviews say buyers love and hate about Unterhosen Damen

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Komfort insgesamt”
32%of negative reviews mention “Gesamtgröße”
0.1%of orders come back
“Blöde Passform”
A buyer, on “Gesamtgröße”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Unterhosen Damen questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data