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Unterhemden Mädchen

weak search conversion (0.3%) — Unterhemden Mädchen doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 2,032 of 2,560 Fashion niches · −7 vs the category median of 46

Market size 17Growth 37Conversion 4Competition 96Returns 21Price range 65Avg price 64Brand share 13Review moat 74Quality gap 27
This niche Category average · 2,560 niches

Is Unterhemden Mädchen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Unterhemden Mädchen is a €67K/yr Amazon Germany market (1.6M searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Jun. Verdict: Skip it — 39/100.

Unterhemden Mädchen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +9.5% over the last 90 days and 0.3% of searches end in a purchase.

€67K

revenue / yr

Units sold / yr13K
Search volume / yr+9.5%1.6M
Conversion rate0.3%
Avg price€13.71

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers21 · 51
Top-5 product click share14%
Open market5%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 191 products

Sponsored placement32%
New entrants (1y)14· 0 succeeded
Avg rating4.6★
Avg reviews550

Top Unterhemden Mädchen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

€0€666€1K€2K€3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

51

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

14%

Top 20: 37%

Open market

4%

  • NAME IT82%
  • NEXT5%
  • LOREZA4%
  • TupTam3%
  • Amazon Essentials1%
  • Haloumoning1%
  • Open — no brand owns it (15 brands, 4%)

Unterhemden Mädchen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.6MCVR0.3%Products191Brands21Top 5 Brands95%OOS Rate6.8%Rating4.6★Reviews550Avg BSR#46
90K70KPrime Day '24Spike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 11.5×

Top Unterhemden Mädchen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • name it648K/yr
  • name it mädchen571K/yr
  • unterhemden mädchen139K/yr
  • unterhemd mädchen43K/yr
  • name it mädchen t-shirts9K/yr
  • name it 9819K/yr
  • name it 10419K/yr
  • spaghetti top mädchen8K/yr
  • name it shirt mädchen15K/yr
  • name it t shirt mädchen11K/yr

What reviews say buyers love and hate about Unterhemden Mädchen

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Qualität insgesamt24%

Super Qualität

Gesamtgröße21%

Passt

Komfort insgesamt13%

Super, zum Wohlfühlen

Preis-Leistungs-Verhältnis6%

Schöner preisweriger pullover

Materialqualität6%

hochwertiges Material

What buyers complain about

76% of reviews
Gesamtgröße28%

Die Shorts sind wirklich sehr sehr slim, was in unserem Fall passt

Länge9%

Beine sind zu lang

beworben Vs Tatsächliches Produkt7%

was so auf den Fotos nicht zu sehen ist

Materialqualität6%

Material komplett Polyester

Dicke5%

Shorts slim mit zu viel Polyester drin

Unterhemden Mädchen return rate & reasons

Why buyers send it back, as a share of all return requests.

6.1%

Return rate

3%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
46%
2Breite
11%
3Länge
8%
4Farbe
6%
5Taillenpassform
4%

Common Unterhemden Mädchen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Unterhemden Mädchen 39/100 on Amazon Germany — Skip it. The niche generates €67K/yr across 191 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved +9.5% over the last 90 days.
Search demand for Unterhemden Mädchen on Amazon Germany peaks in May–Jun, where the busiest month runs 11.5× the quietest.