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Umstandsstrumpfhose

Fail

Demand is soft, at -52.7% this quarter, so Umstandsstrumpfhose is a Fail.

Flapen Score
38
38 / 100
Ranks 2,099 of 2,560 Fashion niches · −8 vs the category median of 46
Market size
€45K/yr177K searches / yr
90-day growth
-52.7%search demand this quarter
Competition
33%top-5 click share · 13 brands · 19 sellers

Flapen Score

Umstandsstrumpfhose against its category

The dotted line is the Fashion average. Past it, Umstandsstrumpfhose is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umstandsstrumpfhose market on Amazon at a glance

Shoppers on Amazon Germany searched for Umstandsstrumpfhose 177K times last year and spent an estimated €45K. The top 5 brands take 89% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -52.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €45K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
-52.7%
Conversion, latest week
2.2%
Market size, estimated
€45Ka year
Peak month
October12.1× the quietest month
Top search term
umstandsstrumpfhose42K searches a year

02 · Price

A sale here is worth €11.57.

Listings sell for €11.57 on average, from €5.85 to €17.89. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €11.57 that is €0 to €1K a year per listing.

Average price
€11.57under the $15 to $100 sweet spot
Price range
€5.85–€17.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
6.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #12 within Umstandskleidung. It carries 658 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#12in Umstandskleidung
Average rating
3.93 starsAmazon Germany average 4.37 stars
Average reviews
658per listing
Listings tracked
51

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Umstandsstrumpfhose products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

€0€1K€3K€4K€5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

19

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

33%

Top 20: 73%

Open market

8%

  • Herzmutter34%
  • CALZITALY21%
  • Conte elegant16%
  • Vogue12%
  • Be Mammy6%
  • INNERSY3%
  • Open — no brand owns it (7 brands, 8%)

Demand

Umstandsstrumpfhose search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 12.1×

Search terms

Top Umstandsstrumpfhose search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • umstandsstrumpfhose42K/yr
  • strumpfhose schwangerschaft34K/yr
  • schwangerschaftsstrumpfhose24K/yr
  • umstandsstrumpfhose hautfarben11K/yr
  • strumpfhosen für schwangere7K/yr
  • schwangerschafts strumpfhose damen6K/yr
  • schwangerschaft strumpfhose7K/yr
  • umstands strumpfhosen6K/yr
  • schwangerschafts strumpfhose6K/yr
  • umstandsstrumpfhose schwarz7K/yr

Reviews and returns

What reviews say buyers love and hate about Umstandsstrumpfhose

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Komfort insgesamt”
21%of negative reviews mention “Gesamtgröße”
6.8%of orders come back
“Fällt groß aus”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Umstandsstrumpfhose questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data