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Tunnel

Maybe

The top 5 products take only 20% of clicks. But buyers convert on only 1.3% of searches, so Tunnel is a Maybe.

Flapen Score
50
50 / 100
Top 35% of 2,560 Fashion niches · +4 vs the category median of 46
Market size
€85K/yr593K searches / yr
90-day growth
-14.9%search demand this quarter
Competition
20%top-5 click share · 33 brands · 38 sellers

Flapen Score

Tunnel against its category

The dotted line is the Fashion average. Past it, Tunnel is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tunnel market on Amazon at a glance

Shoppers on Amazon Germany searched for Tunnel 593K times last year and spent an estimated €85K. The top 5 brands take 68% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 593K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €85K a year.

Searches, last 12 months
593K
Growth, 90 days vs prior 90
-14.9%
Conversion, latest week
1.3%
Market size, estimated
€85Ka year
Peak month
December1.4× the quietest month
Top search term
tunnel 10mm111K searches a year

02 · Price

A sale here is worth €11.13.

Listings sell for €11.13 on average, from €5.32 to €21.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €11.13 that is €0 to €1K a year per listing.

Average price
€11.13under the $15 to $100 sweet spot
Price range
€5.32–€21.29
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #81 within Bijouterie. It carries 290 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
83%
Out of stock, average day
5.1%
Average rank
#81in Bijouterie
Average rating
4.24 starsAmazon Germany average 4.37 stars
Average reviews
290per listing
Listings tracked
136

04 · Newcomers

0 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Tunnel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

38

Top-5 brand share

68%

Top 20: 95%

Top-5 click share

20%

Top 20: 46%

Open market

28%

  • Brand 147%
  • Brand 26%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Tunnel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Tunnel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tunnel 10mm111K/yr
  • tunnel80K/yr
  • tunnel 8mm77K/yr
  • tunnel 6mm57K/yr
  • tun37K/yr
  • tunnel 14mm34K/yr
  • tunnel 12mm ohr26K/yr
  • tunnel 16mm26K/yr
  • tunnel 20mm20K/yr
  • tunnel 4mm15K/yr

Reviews and returns

What reviews say buyers love and hate about Tunnel

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Gesamtgröße”
24%of negative reviews mention “Qualität insgesamt”
2.8%of orders come back
“Etwas billig verarbeitet”
A buyer, on “Qualität insgesamt”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tunnel questions

Answered from the same tracked data.