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Tuch Grün

Fail

Demand is soft, at -75.2% this quarter, so Tuch Grün is a Fail.

Flapen Score
39
39 / 100
Ranks 2,032 of 2,560 Fashion niches · −7 vs the category median of 46
Market size
€29K/yr124K searches / yr
90-day growth
-75.2%search demand this quarter
Competition
33%top-5 click share · 17 brands · 22 sellers

Flapen Score

Tuch Grün against its category

The dotted line is the Fashion average. Past it, Tuch Grün is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tuch Grün market on Amazon at a glance

Shoppers on Amazon Germany searched for Tuch Grün 124K times last year and spent an estimated €29K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -75.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €29K a year.

Searches, last 12 months
124K
Growth, 90 days vs prior 90
-75.2%
Conversion, latest week
0.4%
Market size, estimated
€29Ka year
Peak month
December34.6× the quietest month
Top search term
kaschmir schal damen76K searches a year

02 · Price

A sale here is worth €53.83.

Listings sell for €53.83 on average, from €12.83 to €105.18. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €53.83 that is €0 to €5K a year per listing.

Average price
€53.83inside the $15 to $100 sweet spot
Price range
€12.83–€105.18
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
5.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #754 within Accessoires. It carries 480 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
63%
Out of stock, average day
12.3%
Average rank
#754in Accessoires
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
480per listing
Listings tracked
48

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Tuch Grün products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

22

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

33%

Top 20: 79%

Open market

13%

  • Brand 121%
  • Brand 218%
  • Brand 317%
  • Brand 416%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (11 brands, 13%)

Demand

Tuch Grün search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 34.6×

Search terms

Top Tuch Grün search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kaschmir schal damen76K/yr
  • cashmere schal damen33K/yr
  • schal cashmere damen6K/yr
  • schal damen kaschmir8K/yr

Reviews and returns

What reviews say buyers love and hate about Tuch Grün

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Preis-Leistungs-Verhältnis”
5.3%of orders come back
“Ein bisschen teuer”
A buyer, on “Preis-Leistungs-Verhältnis”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Tuch Grün questions

Answered from the same tracked data.