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Trollkids Softshelljacke Mädchen

Fail

Demand is soft, at -51.3% this quarter, so Trollkids Softshelljacke Mädchen is a Fail.

Filters No Dominant Brand High Returns
Flapen Score
42
42 / 100Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Market size
€28K/yr118K searches / yr
90-day growth
-51.3%search demand this quarter
Competition
14%top-5 click share · 30 brands · 70 sellers

Flapen Score

Trollkids Softshelljacke Mädchen against its category

The dotted line is the Fashion average. Past it, Trollkids Softshelljacke Mädchen is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Trollkids Softshelljacke Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Trollkids Softshelljacke Mädchen 118K times last year and spent an estimated €28K. The top 5 brands take 59% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
-51.3%
Conversion, latest week
0.8%
Market size, estimated
€28Ka year
Top search term
trollkids softshelljacke mädchen26K searches a year

02 · Price

A sale here is worth €31.72.

Listings sell for €31.72 on average, from €16.15 to €74.62. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €31.72 that is €0 to €3K a year per listing.

Average price
€31.72inside the $15 to $100 sweet spot
Price range
€16.15–€74.62
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
14.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #28 within Jungen. It carries 494 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
83%
Out of stock, average day
12.3%
Average rank
#28in Jungen
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
494per listing
Listings tracked
175

04 · Newcomers

0 of last year's 47 launches cleared the first-year sales bar.

47 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
47
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Trollkids Softshelljacke Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

30 rising

Sellers

70

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

14%

Top 20: 34%

Open market

36%

  • Brand 119%
  • Brand 218%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Trollkids Softshelljacke Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '26OctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, Oct · busiest ÷ quietest = 51.0× · 9 of 12 months tracked

Search terms

Top Trollkids Softshelljacke Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trollkids softshelljacke mädchen26K/yr
  • übergangsjacke mädchen 15214K/yr
  • übergangsjacke mädchen 16411K/yr
  • übergangsjacke mädchen 13410K/yr
  • übergangsjacke mädchen 14011K/yr
  • übergangsjacke mädchen 1467K/yr
  • killtec softshelljacke mädchen8K/yr
  • übergangsjacke kinder mädchen7K/yr
  • übergangsjacke mädchen 1286K/yr
  • herbstjacke mädchen18K/yr

Reviews and returns

What reviews say buyers love and hate about Trollkids Softshelljacke Mädchen

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Gesamtgröße”
39%of negative reviews mention “Gesamtgröße”
14.3%of orders come back
“Fällt kleiner aus”
A buyer, on “Gesamtgröße”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

Keep looking

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FAQ

Common Trollkids Softshelljacke Mädchen questions

Answered from the same tracked data.