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tommy hilfiger sonnenbrille damen

Skip it

A small market ($15K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 80Conversion 6Competition 84Returns 12Price range 85Avg price 85Brand share 13Review moat 50Quality gap 57

Avg price

Great€71.94

avg listing price — sweet spot $15–$100

Price range

Great€14.89–€112.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great31%

top-5 click share — an open shelf

Growth

Great+71.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,530.78

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad95%

top-5 brand share — brand-locked demand

Returns

Bad8.7%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad€15K

€15K/yr · 47K searches

According to Flapen's Amazon Germany niche tracking, tommy hilfiger sonnenbrille damen is a €15K/yr Amazon Germany market (47K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 45/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

tommy hilfiger sonnenbrille damen market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€18K–€36K
units × avg price
Conversion rate
0.4%
Avg BSR
#791
Page quality
0%
Prime
85%
Sponsored
63%
Out of stock
0.7%
Avg brand age
52 months
Avg seller age
183 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

11 falling

Sellers

70

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

31%

Top 20: 67%

Open market

4%

  • Ray-Ban40%
  • Tommy Hilfiger31%
  • Kapten & Son16%
  • Fossil6%
  • Calvin Klein Jeans2%
  • GUESS1%
  • Open — no brand owns it (5 brands, 4%)

Demand

Weekly Amazon search volume, last 9 weeks — +71.8% search growth over the last 90 days.
2K2KSpike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Top tommy hilfiger sonnenbrille damen search terms

  • tommy hilfiger sonnenbrille damen16K/yr
  • ray ban erika8K/yr
  • ray ben sonnenbrille frau7K/yr
  • ray ban erika damen6K/yr
  • sonnenbrille tommy hilfiger damen5K/yr
  • ray ban brille damen5K/yr
All search terms

Top tommy hilfiger sonnenbrille damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€3074%€6136%€9208%€1K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tommy hilfiger sonnenbrille damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße21%

“Brille sitzt gut”

Qualität insgesamt20%

“Sehr gute Qualität, top Design und sehr guter Preis und wie immer super schnelle Lieferung”

Form/Stil11%

“Super schöne Sonnenbrille im Retro-Style”

Design insgesamt10%

“Schönes Design”

Preis-Leistungs-Verhältnis10%

“Für den Preis super”

Komfort insgesamt9%

“Leicht und bequem zu tragen, ideal für den täglichen Gebrauch”

Gewicht leicht7%

“Leicht und bequem zu tragen, ideal für den täglichen Gebrauch”

Farbe6%

“Gerade die Farbe Transparent Hazel Brown sieht angenehm dezent aus”

Weiches Gefühl1%

“etwas weicheren Look.”

Benutzerfreundlichkeit1%

“leicht und alltagstauglich.”

What buyers complain about

Gesamtgröße20%

“Leider musste ich sie trotzdem zurückschicken, da die Brille für mein Gesicht etwas zu groß war und dadurch nicht optimal saß”

Farbe11%

“Die sind leider in lila”

Preis-Leistungs-Verhältnis11%

“Sehr enttäuschend für den Preis”

beworben Vs Tatsächliches Produkt3%

“Offensichtlich gut gemachte Fälschung”

Verschluss Qualität3%

“Die Scharniere laufen nicht flüssig”

Qualität insgesamt3%

“Die Brille wiegt weniger als das Original, was auf minderwertige Verarbeitung schließen lässt”

Gewicht schwer3%

“Die Brille wiegt weniger als das Original”

Stärke2%

“kleiner Schwäche beim Etui”

Top return reasons

Gesamtgröße70%
Farbe8%
Breite5%
Form/Stil3%
Qualität insgesamt2%
beworben Vs Tatsächliches Produkt2%
Kratzfestigkeit2%
Funktionalität insgesamt1%
Produktzustand1%
Preis-Leistungs-Verhältnis1%

Common questions

Is tommy hilfiger sonnenbrille damen profitable to sell on Amazon Germany?
The niche generates €15K/yr across 68 tracked products. 5 of 11 products launched in the last 360 days are still selling. 90-day search growth is +71.8%. Flapen's verdict: Skip it (45/100).
How competitive is the tommy hilfiger sonnenbrille damen niche?
11 brands and 70 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in tommy hilfiger sonnenbrille damen?
Top complaints mined from reviews: Gesamtgröße, Farbe, Preis-Leistungs-Verhältnis. The return rate is 8.7% — above our launch gate.
What does it cost to enter the tommy hilfiger sonnenbrille damen niche?
Listings span €14.89–€112.16; the average listing price is €71.94 (sweet spot $15–$100). The average incumbent carries 1,531 reviews — the moat a new listing must climb.