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Tommy Hilfiger Schal Damen

Fail

Shoppers spend an estimated $0 a year here, so Tommy Hilfiger Schal Damen is a Fail.

Flapen Score
33
33 / 100
Ranks 2,320 of 2,560 Fashion niches · −13 vs the category median of 46
Market size
€0/yr46K searches / yr
90-day growth
-83.0%search demand this quarter
Competition
48%top-5 click share · 6 brands · 28 sellers

Flapen Score

Tommy Hilfiger Schal Damen against its category

The dotted line is the Fashion average. Past it, Tommy Hilfiger Schal Damen is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tommy Hilfiger Schal Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Tommy Hilfiger Schal Damen 46K times last year and spent an estimated €0. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -83.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-83.0%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
December60.5× the quietest month
Top search term
tommy hilfiger schal damen9K searches a year

02 · Price

A sale here is worth €37.79.

Listings sell for €37.79 on average, from €28.44 to €80.01. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €37.79 that is €0 to €4K a year per listing.

Average price
€37.79inside the $15 to $100 sweet spot
Price range
€28.44–€80.01
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
10.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 29.4% of listings are out of stock. The average listing ranks #3,144 within Accessoires. It carries 32 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
80%
Out of stock, average day
29.4%
Average rank
#3,144in Accessoires
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
32per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Tommy Hilfiger Schal Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

28

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

48%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 227%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Tommy Hilfiger Schal Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 60.5×

Search terms

Top Tommy Hilfiger Schal Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tommy hilfiger schal damen9K/yr
  • schal tommy hilfiger damen5K/yr
  • tommy hilfiger damen schal7K/yr
  • tommy hilfiger schal8K/yr
  • tommy hilfiger herren schal5K/yr
  • tommy hilfiger schal herren8K/yr
  • hilfiger schal herren4K/yr

Reviews and returns

What reviews say buyers love and hate about Tommy Hilfiger Schal Damen

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Farbe”
33%of negative reviews mention “Qualität insgesamt”
10.2%of orders come back
“Fusselt, schlechte Qualität”
A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Tommy Hilfiger Schal Damen questions

Answered from the same tracked data.