How competitive is the Tom Tailor Damen niche on Amazon Germany?

38 brands and 123 sellers compete in Tom Tailor Damen on Amazon Germany. The top 5 Tom Tailor Damen products take 10% of clicks and its top 5 brands hold 68% of demand.

What do buyers complain about in Tom Tailor Damen?

Tom Tailor Damen buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, Geruch, the themes mined from the niche's reviews. Its return rate is 10.8% — above our launch gate.

What does it cost to enter the Tom Tailor Damen niche?

Tom Tailor Damen sells for €16.57 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €3.82–€54.14. The average incumbent carries 1,547 reviews — the moat a new listing must climb.

Tom Tailor Damen

weak search conversion (0.2%) — Tom Tailor Damen doesn't clear our bar today.

Signals High Returns

Flapen Score

Skip it

Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 46

This niche Category average · 2,560 niches

Is Tom Tailor Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tom Tailor Damen is a €40K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 44/100.

Tom Tailor Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -7.1% over the last 90 days and 0.2% of searches end in a purchase.

€40K

revenue / yr

Units sold / yr5K

Search volume / yr-7.1%1.2M

Conversion rate0.2%

Avg price€16.57

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers38 · 123

Top-5 product click share10%

Open market32%

Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 297 products

Top Tom Tailor Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

TOM TAILOR Damen 1021175 Jersey Relaxed Fit Jogger Hose 10668 - Sky Captain Blue L EU

Price: €22.37
Rating: 4.3/5
Reviews: 788
Age: 6y ago

Cuptacc Bluse Damen Sommer Elegante Oberteile Damen Shirt 3/4 Arm Sommer Tops Hemdbluse Boho Oberteil Frühling Braun-Welle L 42-44

Price: €15.51
Rating: 4.3/5
Reviews: 184
Age: 8mo ago

Amazon Essentials Damen Bateau-Ausschnitt T-Shirt mit 3/4-Ärmeln Schmale Passform Blau S

Price: €9.69
Rating: 4.4/5
Reviews: 12,861
Age: 4y ago

TOM TAILOR Damen Tapered Relaxed Hosemit Kordelzug Explicit Grey 36/28

Price: €34.61
Rating: 4.4/5
Reviews: 152
Age: 2y ago

Marks & Spencer Eng Anliegendes Gestreiftes Oberteil Aus Reiner Baumwolle Mit U-Boot-Ausschnitt Damen UK 12 (EU 40)

Price: €13.68
Rating: 4.6/5
Reviews: 47
Age: 1y ago

Newest

by launch date

Rapbin Oversize Shirt Damen Umstandsmode 3/4 Arm Oberteil Locker Tunika V-Ausschnitt T-Shirt Mit Knopfleiste Bluse Aprikosen-Leopard XXL

Price: €14.45
Rating: 4.2/5
Reviews: 270
Age: 6mo ago

Cuptacc Bluse Damen Sommer Elegante Oberteile Damen Shirt 3/4 Arm Sommer Tops Hemdbluse Boho Oberteil Frühling Braun-Welle L 42-44

Price: €15.51
Rating: 4.3/5
Reviews: 184
Age: 8mo ago

Cuptacc Bluse Damen Sommer V Ausschnitt Shirt Damen Elegant Oberteile Elastisch Bluse 3/4 Arm Tops Herbstmode Braun-Welle M 38-40

Price: €15.20
Rating: 4.3/5
Reviews: 184
Age: 8mo ago

TOM TAILOR Damen Bluse

Price: €24.05
Rating: 3.9/5
Reviews: 11
Age: 1y ago

Tom Tailor Damen Hose

Price: €37.74
Rating: 4.4/5
Reviews: 152
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

123

Top-5 brand share

68%

Top 20: 95%

Top-5 click share

10%

Top 20: 27%

Open market

36%

TOM TAILOR31%
TOM TAILOR Denim12%
Cuptacc8%
Amazon Essentials5%
Minetom4%
Totatuit3%

Tom Tailor Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.2MCVR0.2%Products297Brands38Top 5 Brands68%OOS Rate9.3%Rating4.3★Reviews1,547Avg BSR#681

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Tom Tailor Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tom tailor damen822K/yr -6.7%0.1% conv.
shirt damen 3/4 arm171K/yr -12.9%0.2% conv.
3/4 arm shirt damen67K/yr -25.5%0.3% conv.
damen shirt 3/4 arm52K/yr -15.3%0.2% conv.
shirt 3/4 arm damen31K/yr +28.6%0.1% conv.
damen tshirt 3/4 arm23K/yr +22.1%0.4% conv.
tom tailor shirt damen27K/yr +8.6%0.1% conv.
shirt beige damen11K/yr +69.9%0.1% conv.

What reviews say buyers love and hate about Tom Tailor Damen

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews

Gesamtgröße26%

“Passt perfekt”

Komfort insgesamt16%

“Bequem und elegant”

Qualität insgesamt13%

“Super Ware”

Farbe9%

“Farbe gut,”

Materialqualität5%

“Material angenehm”

What buyers complain about

65% of reviews

Gesamtgröße40%

“fällt größer aus”

Qualität insgesamt6%

“Really bad quality”

Geruch4%

“roch getragen”

beworben Vs Tatsächliches Produkt4%

“Leider nicht so schön wie auf den Fotos angegeben”

Schweißresistenz2%

“Im Sommer wird man allerdings ordentlich darin schwitzen wegen des Materials”

Tom Tailor Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

10.8%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

40%

2Farbe

11%

3Materialqualität

10%

4Breite

5Länge

Common Tom Tailor Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tom Tailor Damen 44/100 on Amazon Germany — Skip it. The niche generates €40K/yr across 297 tracked products. 0 of 89 products launched in the last 360 days are still selling. Search demand moved -7.1% over the last 90 days.