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Thermosocken Herren

Fail

Demand is soft, at -92.8% this quarter, so Thermosocken Herren is a Fail.

Flapen Score
45
45 / 100
Ranks 1,388 of 2,560 Fashion niches · −1 vs the category median of 46
Market size
€88K/yr536K searches / yr
90-day growth
-92.8%search demand this quarter
Competition
45%top-5 click share · 24 brands · 29 sellers

Flapen Score

Thermosocken Herren against its category

The dotted line is the Fashion average. Past it, Thermosocken Herren is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thermosocken Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Thermosocken Herren 536K times last year and spent an estimated €88K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 536K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -92.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.

Searches, last 12 months
536K
Growth, 90 days vs prior 90
-92.8%
Conversion, latest week
1.2%
Market size, estimated
€88Ka year
Peak month
November57.6× the quietest month
Top search term
warme socken herren76K searches a year

02 · Price

A sale here is worth €13.99.

Listings sell for €13.99 on average, from €8.71 to €32.14. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €13.99 that is €7K to €10K a year per listing.

Average price
€13.99under the $15 to $100 sweet spot
Price range
€8.71–€32.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
€7K–€10K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #231 within Sportartspezifische Bekleidung. It carries 4,177 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
21.8%
Average rank
#231in Sportartspezifische Bekleidung
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
4,177per listing
Listings tracked
37

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Thermosocken Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

29

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

45%

Top 20: 80%

Open market

40%

  • Brand 116%
  • Brand 214%
  • Brand 311%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Thermosocken Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KPrime Day '24Spike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 57.6×

Search terms

Top Thermosocken Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • warme socken herren76K/yr
  • thermosocken herren 43-4696K/yr
  • dicke socken herren 43-4626K/yr
  • thermosocken herren46K/yr
  • wintersocken herren 43-4664K/yr
  • dicke socken herren12K/yr
  • thermo socken herren 43-4627K/yr
  • wintersocken herren52K/yr
  • warme socken herren 43-4615K/yr
  • thermosocken herren 39-4215K/yr

Reviews and returns

What reviews say buyers love and hate about Thermosocken Herren

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Wärme”
18%of negative reviews mention “Gesamtgröße”
1.3%of orders come back
“Wirken klein”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Thermosocken Herren questions

Answered from the same tracked data.