the north face mütze
Skip itSoft demand (-91.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€20.09avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good€6.13–€29.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€98K€98K/yr · 315K searches
Review moat
Bad7,816.31avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.6%return rate — above 5% kills the launch gate
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-91.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, the north face mütze is a €98K/yr Amazon Germany market (315K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
the north face mütze market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- €100K–€121K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #279
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 20%
- Out of stock
- 8.0%
- Avg brand age
- 57 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
130
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
44%
Top 20: 83%
Open market
6%
- THE NORTH FACE78%
- Carhartt6%
- Enter the Complex3%
- Columbia3%
- Tommy Hilfiger2%
- Jack Wolfskin2%
- Open — no brand owns it (4 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -91.8% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 69.3×
Top the north face mütze search terms
- the north face mütze81K/yr
- north face hat4K/yr
- north face mütze77K/yr
- north face mütze herren31K/yr
- mütze the north face8K/yr
- north face beanie8K/yr
- the north face mütze herren22K/yr
- mütze north face11K/yr
- north face mütze damen17K/yr
- the north face mütze damen13K/yr
Top the north face mütze products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
THE NORTH FACE Hut-NF0A3FNT Schwarz Einheitsgröße
THE NORTH FACE€17.684.5★2,929 rev
THE NORTH FACE TNF Logo Box Cuffed Beanie
THE NORTH FACE€27.294.5★226 rev
THE NORTH FACE NF0A55JGJK3 TNF Fisherman Beanie Hat Unisex Adult Black Größe OS
THE NORTH FACE€22.234.4★33 rev
Carhartt Herren Knit Cuffed Beanie Beanie Hat Winter White Einheitsgröße
Carhartt€13.474.6★184,004 rev
THE NORTH FACE Herren Standard Shallow Beanie Schwarz Einheitsgröße EU
THE NORTH FACE€21.044.5★245 rev
Newest
by launch date
The North Face Unisex Mütze für recycelte Arbeitnehmer Einheitsgröße
THE NORTH FACE€20.712,929 rev
THE NORTH FACE TNF Logo Box Cuffed Beanie
THE NORTH FACE€27.29226 rev
THE NORTH FACE Unisex Mudder Trucker Tnfblack/Tnfmediumgreyhtr One Size
THE NORTH FACE€23.873,880 rev
THE NORTH FACE NF0A5FX6KY4 Horizon Breeze Brimmer HAT Hat Herren TNF Black/TNF White Größe SM
THE NORTH FACE€28.40108 rev
THE NORTH FACE NF0A8CQ293O1 Jim Beanie Hat Unisex TNF Black Größe OS
THE NORTH FACE€21.513,207 rev
Trending
90-day click momentumTHE NORTH FACE Unisex Mudder Trucker Tnfblack/Tnfmediumgreyhtr One Size
THE NORTH FACE€23.874.5★
THE NORTH FACE NF0A5FX6KY4 Horizon Breeze Brimmer HAT Hat Herren TNF Black/TNF White Größe SM
THE NORTH FACE€28.404.6★
styleBREAKER Kinder Beanie Strickmütze mit breiter Krempe Feinstrick Mütze doppelt gestrickt Kindermütze 2-5 Jahre 04024030 Farbe:Royalblau
styleBREAKER€11.044.0★
Enter the Complex Fisherman Beanie 100% Merino Wolle Trawler Mütze Fischermütze Troyer Ribbstrick Damen und Herren Schwarz
Enter the Complex€24.514.5★
THE NORTH FACE NF0A8CQ293O1 Jim Beanie Hat Unisex TNF Black Größe OS
THE NORTH FACE€21.514.6★
What buyers say about the north face mütze
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Super Qualität”
“Warm”
“Super bequem”
“Definitiv ihren Preis wert”
“Die Herren Strickmütze überzeugt auf den ersten Blick durch ihr schlichtes, zeitloses Design”
“Das Material fühlt sich angenehm weich an”
“Style und Preis-Leistung genial”
“Tut was sie soll”
“angenehm weich”
What buyers complain about
“Fällt total klein aus”
“Die Farbe com jäppi”
“Preislich nicht unbedingt günstig”
“Artikel gebraucht, starke Parfüm Geruch und Haare, nicht original verpackt”
“Vom Style eher unauffällig”
“Pilling”
“Juckreiz”
“spricht nicht unbedingt für eine hohe Materialqualität.”
“Die Qualität ist wirklich schlecht”
“Artikel gebraucht, starke Parfüm Geruch und Haare, nicht original verpackt”
Top return reasons
Common questions
- Is the north face mütze profitable to sell on Amazon Germany?
- The niche generates €98K/yr across 35 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -91.8%. Flapen's verdict: Skip it (33/100).
- How competitive is the the north face mütze niche?
- 10 brands and 130 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in the north face mütze?
- Top complaints mined from reviews: Gesamtgröße, Farbe, Preis-Leistungs-Verhältnis. The return rate is 5.6% — above our launch gate.
- When does demand for the north face mütze peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 69.3× the quietest.
- What does it cost to enter the the north face mütze niche?
- Listings span €6.13–€29.20; the average listing price is €20.09 (sweet spot $15–$100). The average incumbent carries 7,816 reviews — the moat a new listing must climb.