The North Face Mütze

Shoppers searched for this 315K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -91.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €98K a year.

Searches, last 12 months

315K

Growth, 90 days vs prior 90

-91.8%

Conversion, latest week

1.6%

Market size, estimated

€98Ka year

Peak month

December69.3× the quietest month

Top search term

the north face mütze81K searches a year

Listings sell for €20.09 on average, from €6.13 to €29.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At €20.09 that is €5K to €10K a year per listing.

Average price

€20.09inside the $15 to $100 sweet spot

Price range

€6.13–€29.20

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

€5K–€10K

Returns

5.6%of orders · Amazon Germany median 1.1%

20% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #279 within Accessoires. It carries 7,816 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

94%

Out of stock, average day

8.0%

Average rank

#279in Accessoires

Average rating

4.50 starsAmazon Germany average 4.37 stars

Average reviews

7,816per listing

Listings tracked

35

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months