Is Taschenanhänger profitable to sell on Amazon Germany?

Flapen scores Taschenanhänger 24 out of 100 on Amazon Germany, a Fail. Shoppers spend €40K a year across 7 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew -15.4% in the last 90 days.

How competitive is the Taschenanhänger niche on Amazon Germany?

5 brands and 12 sellers compete in Taschenanhänger on Amazon Germany. The top 5 Taschenanhänger products take 95% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Taschenanhänger?

Taschenanhänger buyers on Amazon Germany complain most about Haltbarkeit, Farbe, and Ketten/Schlüsselqualität. An estimated 1.3% of orders come back.

When does demand for Taschenanhänger peak?

Search demand for Taschenanhänger on Amazon Germany peaks in Aug, and the busiest month runs 1.4× the quietest.

What does it cost to enter the Taschenanhänger niche?

Taschenanhänger sells for €5.99 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.53 to €9.29. The average product has 114 reviews, the count a new listing must catch up to.

Taschenanhänger

Fail

The top 5 brands take 100% of clicks, so Taschenanhänger is a Fail.

Filters Low Review Barrier

Flapen Score: 24
24 / 100Ranks 2,508 of 2,560 Fashion niches · −22 vs the category median of 46
Market size: €40K/yr1.1M searches / yr
90-day growth: -15.4%search demand this quarter
Competition: 95%top-5 click share · 5 brands · 12 sellers

Flapen Score

Taschenanhänger against its category

The dotted line is the Fashion average. Past it, Taschenanhänger is stronger. Inside it, weaker.

24Fail

This niche Category average

See the method

Market

The Taschenanhänger market on Amazon at a glance

Shoppers on Amazon Germany searched for Taschenanhänger 1.1M times last year and spent an estimated €40K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months: 1.1M
Growth, 90 days vs prior 90: -15.4%
Conversion, latest week: 0.6%
Market size, estimated: €40Ka year
Peak month: August1.4× the quietest month
Top search term: taschenanhänger320K searches a year

02 · Price

A sale here is worth €5.99.

Listings sell for €5.99 on average, from €3.53 to €9.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €5.99 that is €599 to €1K a year per listing.

Average price: €5.99under the $15 to $100 sweet spot
Price range: €3.53–€9.29
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 100–250
Revenue per listing a year: €599–€1K
Returns: 1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #205 within Zubehör. It carries 114 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 71%
Prime listings: 100%
Out of stock, average day: 6.7%
Average rank: #205in Zubehör
Average rating: 4.49 starsAmazon Germany average 4.37 stars
Average reviews: 114per listing
Listings tracked: 7

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 23 months

Products

Top Taschenanhänger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

Brand 151%
Brand 230%
Brand 314%
Brand 43%
Brand 52%
Open — no brand owns it (0%)

Demand

Taschenanhänger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Aug · busiest ÷ quietest = 1.4×

Search terms

Top Taschenanhänger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

taschenanhänger320K/yr -14.9%0.1% conv.
bag charm101K/yr +2.7%0.1% conv.
taschenanhänger damen96K/yr -13.1%0.1% conv.
taschen anhänger102K/yr -16.2%0.1% conv.
bag charms121K/yr -49.9%0.1% conv.
anhänger tasche65K/yr -17.2%0.1% conv.
schlüsselanhänger süß37K/yr -9.2%0.1% conv.
keychain cute36K/yr +4.7%0.0% conv.
cute keychain29K/yr +11.6%0.0% conv.
rucksack anhänger32K/yr -13.2%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Taschenanhänger

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Qualität insgesamt”

33%of negative reviews mention “Haltbarkeit”

1.3%of orders come back

“Schnell kaputt”

A buyer, on “Haltbarkeit”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

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FAQ

Common Taschenanhänger questions

Answered from the same tracked data.

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