Is Tante Geschenk profitable to sell on Amazon Germany?

Flapen scores Tante Geschenk 51 out of 100 on Amazon Germany, a Maybe. Shoppers spend €85K a year across 50 tracked products. 1 of the 24 products launched in the last year cleared the first-year sales bar. Search demand grew -4.9% in the last 90 days.

How competitive is the Tante Geschenk niche on Amazon Germany?

42 brands and 51 sellers compete in Tante Geschenk on Amazon Germany. The top 5 Tante Geschenk products take 34% of clicks, and the top 5 brands take 46%.

What do buyers complain about in Tante Geschenk?

Tante Geschenk buyers on Amazon Germany complain most about Qualität insgesamt, Polster-/Stoffqualität, and Gesamtgröße. An estimated 0.6% of orders come back.

When does demand for Tante Geschenk peak?

Search demand for Tante Geschenk on Amazon Germany peaks in Nov–Dec, and the busiest month runs 7.7× the quietest.

What does it cost to enter the Tante Geschenk niche?

Tante Geschenk sells for €11.64 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.75 to €21.92. The average product has 136 reviews, the count a new listing must catch up to.

Tante Geschenk

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $85K a year here, so Tante Geschenk is a Maybe.

Filters No Dominant Brand

Flapen Score: 51
51 / 100Top 31% of 2,560 Fashion niches · +5 vs the category median of 46
Market size: €85K/yr384K searches / yr
90-day growth: -4.9%search demand this quarter
Competition: 34%top-5 click share · 42 brands · 51 sellers

Flapen Score

Tante Geschenk against its category

The dotted line is the Fashion average. Past it, Tante Geschenk is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Tante Geschenk market on Amazon at a glance

Shoppers on Amazon Germany searched for Tante Geschenk 384K times last year and spent an estimated €85K. The top 5 brands take 46% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 384K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €85K a year.

Searches, last 12 months: 384K
Growth, 90 days vs prior 90: -4.9%
Conversion, latest week: 1.9%
Market size, estimated: €85Ka year
Peak month: December7.7× the quietest month
Top search term: tante geschenk86K searches a year

02 · Price

A sale here is worth €11.64.

Listings sell for €11.64 on average, from €4.75 to €21.92. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €11.64 that is €1K to €3K a year per listing.

Average price: €11.64under the $15 to $100 sweet spot
Price range: €4.75–€21.92
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€3K
Returns: 0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #569 within Kleidung für spezielle Anlässe. It carries 136 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 98%
Out of stock, average day: 12.7%
Average rank: #569in Kleidung für spezielle Anlässe
Average rating: 4.62 starsAmazon Germany average 4.37 stars
Average reviews: 136per listing
Listings tracked: 50

04 · Newcomers

1 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 24
Successful launches: 1Amazon's first-year sales bar
Average brand age: 25 months

Products

Top Tante Geschenk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

Top-5 brand share

46%

Top 20: 83%

Top-5 click share

34%

Top 20: 73%

Open market

50%

Brand 114%
Brand 213%
Brand 311%
Brand 45%
Brand 54%
Brand 64%

Demand

Tante Geschenk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 7.7×

Search terms

Top Tante Geschenk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

tante geschenk86K/yr -11.8%1.8% conv.
geschenk tante62K/yr +4.5%1.7% conv.
beste tante geschenk33K/yr -1.3%2.9% conv.
tante34K/yr -10.2%1.0% conv.
geschenk für tante37K/yr -14.1%1.8% conv.
tante geschenk geburtstag7K/yr +162.8%1.8% conv.
geschenk tante geburtstag12K/yr +2.7%2.7% conv.
beste tante16K/yr +18.8%2.5% conv.
geschenke für tante24K/yr -28.4%1.3% conv.
geburtstagsgeschenk für tante7K/yr -2.9%1.4% conv.

Reviews and returns

What reviews say buyers love and hate about Tante Geschenk

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Geschenk Zweck”

46%of negative reviews mention “Qualität insgesamt”

0.6%of orders come back

“Qualität ist schlecht”

A buyer, on “Qualität insgesamt”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

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FAQ

Common Tante Geschenk questions

Answered from the same tracked data.

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