Is sweatjacke herren profitable to sell on Amazon Germany?

The niche generates €252K/yr across 141 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is -19.5%. Flapen's verdict: Worth a look (52/100).

How competitive is the sweatjacke herren niche?

52 brands and 177 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in sweatjacke herren?

Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Reißverschlussqualität. The return rate is 7.9% — above our launch gate.

When does demand for sweatjacke herren peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.9× the quietest.

What does it cost to enter the sweatjacke herren niche?

Listings span €10.46–€62.35; the average listing price is €27.76 (sweet spot $15–$100). The average incumbent carries 6,449 reviews — the moat a new listing must climb.

sweatjacke herren

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.4%) keeps it on the watch list.

Competition

Incredible17%

top-5 click share — an open shelf

Avg price

Incredible€27.76

avg listing price — sweet spot $15–$100

Price range

Great€10.46–€62.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay€252K

€252K/yr · 2.1M searches

Review moat

Bad6,448.98

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-19.5%

90-day search growth — must beat 0% to launch

Returns

Bad7.9%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon Germany niche tracking, sweatjacke herren is a €252K/yr Amazon Germany market (2.1M searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

sweatjacke herren market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: €278K–€347K; units × avg price
Conversion rate: 0.4%
Avg BSR: #506
Page quality: 0%
Prime: 91%
Sponsored: 83%
Out of stock: 1.9%
Avg brand age: 49 months
Avg seller age: 173 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

52 rising

Sellers

177

Top-5 brand share

52%

Top 20: 84%

Top-5 click share

17%

Top 20: 43%

Open market

44%

Amazon Essentials22%
JACK & JONES12%
Banqert7%
Grin&Bear5%
Höhenhorn5%
JMIERR5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.5% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Open Trend

Top sweatjacke herren search terms

sweatjacke herren718K/yr -5.2%0.3% conv.
kapuzenjacke herren196K/yr -18.0%0.4% conv.
sweatjacke132K/yr -7.7%0.1% conv.
hoodie herren reißverschluss135K/yr -16.6%0.2% conv.
zipper hoodie132K/yr -26.1%0.2% conv.
zip hoodie herren121K/yr -34.7%0.3% conv.
herren sweatjacke83K/yr -22.2%0.2% conv.
sweatjacke herren mit kapuze63K/yr -22.1%0.3% conv.
kapuzenjacke39K/yr -16.3%0.2% conv.
kaputzensweatjacke männer39K/yr -5.3%0.2% conv.

All search terms

Top sweatjacke herren products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Essentials Mens Full-Zip Hooded Fleece Sweatshirt Black X-Large

Amazon Essentials€17.554.2★59,087 rev

Amazon Essentials Herren Regular-Fit-Fleece-Sweatshirt mit Stehkragen und Reißverschluss mittelschwer Mittelgrau Meliert L

Amazon Essentials€13.804.0★5,819 rev

JACK & JONES Herren Veste Sweat-Shirt Jjebradley Sweat Zip Hood Noos Schwarz M

JACK & JONES€18.914.4★569 rev

JACK & JONES Hoody Herren mit Kapuze

JACK & JONES€18.304.1★538 rev

Banqert Herren Hoody Faire Löhne Purified Cotton Männer Hoodie-s Kapuzenjacke-n Kapuzen-Sweater mit Reissverschluss Men Dunkelblau Blau XL X-Large

Banqert€47.664.4★648 rev

Newest

by launch date

Grin&Bear Hoodie Herren Hoodie Sweatshirt Kapuzenjacke Pullover GB022-JetBlack-XL

Grin&Bear€37.146,697 rev

9mo ago

Grin&Bear Hoodie Herren Hoodie Sweatshirt Kapuzenjacke Pullover GB022-JetBlack-L

Grin&Bear€37.236,697 rev

9mo ago

JMIERR Kapuzenpullover Herren Basic ReiBverschluss Baumwolle Einfarbig Sweatjacke Hoodie Kapuzenjacke mit Taschen Schwarz S

JMIERR€22.00898 rev

1y ago

YawYews Sweatjacke Herren Zipper Hoodie Kapuzenjacke Herren Sweatjacke Mit Kapuze Sweatshirt Jacke Reißverschluss Grau XL

YawYews€19.02250 rev

2y ago

YawYews Sweatjacke Herren Zipper Hoodie Kapuzenjacke Herren Sweatjacke Mit Kapuze Sweatshirt Jacke Reißverschluss Grau L

YawYews€19.10250 rev

2y ago

What buyers say about sweatjacke herren

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt20%

“Gute Qualität und super Service”

Gesamtgröße20%

“Passt”

Komfort insgesamt13%

“Bequem”

Preis-Leistungs-Verhältnis10%

“Guter Preis”

Materialqualität6%

“Material sehr angenehm”

Wärme5%

“warm”

Weiches Gefühl4%

“Auf den ersten Blick macht der Hoddie einen ordentlichen Eindruck, relativ dicker, weicher Stoff”

beworben Vs Tatsächliches Produkt2%

“Wie abgebildet”

Gewicht leicht2%

“leichte Übergangsjacke,”

Reißverschlussqualität2%

“Reißverschluss war früher schön solide, und leichtgängig, die derzeit produzierten Jacken sind leider total frickelig, verhaken sich ständig und einfädeln ist auch ein Geduldsspielt”

What buyers complain about

Gesamtgröße19%

“fällt klein aus”

Qualität insgesamt18%

“Absoluter Müll”

Reißverschlussqualität15%

“Reißverschluss problematisch - ansonsten ok”

Ärmelpassform5%

“Ärmel zu kurz”

Dünn3%

“sehr dünn stoff”

Farbe3%

“Allerdings werden die weißen webfäden mit der Zeit sichtbar und vor allem beim waschen verliert dieser Pulli dann einiges an der Farbe”

Materialqualität3%

“Fühlt sich sehr nach Plastik (Polyester) an”

Nähen/Finish/Polieren2%

“Schlechte Nähte und mühsamer Reißverschluss”

Dicke2%

“Der Stoff ist relativ dünn”

Falten2%

“Das hat zur Folge, dass Falten entstanden sind, die ich nichtmal mit einem Bügeleisen rausbekomme”

Top return reasons

Gesamtgröße50%

Qualität insgesamt6%

Länge5%

Materialqualität5%

Farbe5%

Breite4%

Reißverschlussqualität4%

Ärmelpassform4%