Is super mario profitable to sell on Amazon Germany?

The niche generates €135K/yr across 48 tracked products. 5 of 18 products launched in the last 360 days are still selling. 90-day search growth is +86.7%. Flapen's verdict: Worth a look (61/100).

How competitive is the super mario niche?

25 brands and 322 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in super mario?

Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Benutzerfreundlichkeit. The return rate is 0.9%.

When does demand for super mario peak?

Demand peaks in Apr–Nov–Dec; the busiest month runs 3.3× the quietest.

What does it cost to enter the super mario niche?

Listings span €3.89–€44.47; the average listing price is €17.01 (sweet spot $15–$100). The average incumbent carries 3,236 reviews — the moat a new listing must climb.

super mario

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Growth

Great+86.7%

90-day search growth — must beat 0% to launch

Competition

Great34%

top-5 click share — an open shelf

Brand share

Great54%

top-5 brand share — no brand owns this niche

Avg price

Great€17.01

avg listing price — sweet spot $15–$100

Price range

Good€3.89–€44.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,236.38

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€135K

€135K/yr · 2.6M searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, super mario is a €135K/yr Amazon Germany market (2.6M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Worth a look — 61/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

super mario market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: €255K–€340K; units × avg price
Conversion rate: 0.3%
Avg BSR: #228
Page quality: 0%
Prime: 98%
Sponsored: 83%
Out of stock: 4.1%
Avg brand age: 83 months
Avg seller age: 178 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

25 falling

Sellers

322

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

34%

Top 20: 70%

Open market

41%

Super Mario16%
Get Trend15%
EPOCH Games10%
LEGO7%
Winning Moves6%
Paladone5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +86.7% search growth over the last 90 days.

Peak months: Apr, Nov, Dec · busiest ÷ quietest = 3.3×

Open Trend

Top super mario search terms

super mario1.3M/yr +126.4%0.2% conv.
mario820K/yr +100.2%0.0% conv.
super mario spielzeug143K/yr +0.4%0.9% conv.
super mario figuren85K/yr +3.5%0.6% conv.
mario kart134K/yr -20.7%0.3% conv.
mario spielzeug35K/yr +1.9%0.6% conv.
super mario spiel23K/yr -11.1%1.6% conv.
super mario geschenk15K/yr +23.3%1.0% conv.
supermario13K/yr +0.8%0.6% conv.
super mario spiele14K/yr -11.8%0.8% conv.

All search terms

Top super mario products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Super Mario Basecap und Sonnenbrille Set Jungen 4-14 Jahre Sommer Kinder Cap mit UV Schutz Kindersonnenbrille Geschenke für Kinder (Rot Super Mario)

Get Trend€14.014.7★145 rev

EPOCH Games Super Mario L7356 Blow Up! Shaky Tower - Geschicklichkeitsspiel

EPOCH Games€14.654.5★12,836 rev

Super Mario Jungen Tshirt 3er-Pack Cooles T Shirt Jungen und T-Shirt Kinder aus Baumwolle für den Sommer 122

Super Mario€23.634.6★93 rev

TOMY Pop Up Super Brettspiel für Vorschulkinder & die ganze Familie 2-4 Spieler für Jungen & Mädchen ab 4 Jahren

TOMY€15.624.4★66,552 rev

Asmodee Dobble Super Mario DE-Version Familienspiel Kartenspiel Schnelles und lustiges Gesellschaftsspiel für die ganze Familie 2-8 Spieler ab 6 Jahren 15 Minuten

Zygomatic€12.444.7★1,768 rev

Newest

by launch date

Super Mario Pyjama Kinder Schlafanzug Kinder Jungen Kurz Set Bequemer Schlafanzug Mit Mario Design Rot 158

Super Mario€18.9112 rev

2mo ago

Super Mario Basecap und Sonnenbrille Set Jungen 4-14 Jahre Sommer Kinder Cap mit UV Schutz Kindersonnenbrille Geschenke für Kinder (Rot Super Mario)

Get Trend€14.01145 rev

3mo ago

Super Mario Basecap und Sonnenbrille Set Jungen 4-14 Jahre Sommer Kinder Cap mit UV Schutz Kindersonnenbrille Geschenke für Kinder (Grün Super Mario)

Get Trend€14.16145 rev

3mo ago

Super Mario Galaxy-Film: Yoshi Egg 9 / 23 cm Spielset mit 1 5 großen Actionfiguren offiziell lizenziert von Jakks Pacific inklusive 4 cm großen Minifiguren interaktives Spielset ab 3 Jahren

THE SUPER MARIO BROS. MOVIE€26.95325 rev

4mo ago

Super Mario Jungen Tshirt 3er-Pack Cooles T Shirt Jungen und T-Shirt Kinder aus Baumwolle für den Sommer 122

Super Mario€23.6393 rev

5mo ago

What buyers say about super mario

What buyers praise and complain about, mined from review topics.

What buyers love

Spaß/Unterhaltungserlebnis32%

“Klasse Spiel”

Geschenk Zweck18%

“Super zum Verschenken”

Qualität insgesamt15%

“Top Produkt”

Preis-Leistungs-Verhältnis7%

“Und preislich ganz ok”

Design insgesamt5%

“Spielklassiker in schönem Design”

Gesamtgröße3%

“Sieht toll aus, passt alles”

Sammlungsobjekte2%

“Super Geschenk, sehr schöne Bilder”

Montage/Installation2%

“Das Set ist leicht zu bauen”

Quizspiele2%

“Cooles UNO Spiel für Mario Fans”

beworben Vs Tatsächliches Produkt2%

“Wie auf dem Foto”

What buyers complain about

Qualität insgesamt24%

“low quality”

Haltbarkeit13%

“Fällt leider recht schnell ab”

Benutzerfreundlichkeit9%

“Finde jedoch den Boden der Spardose recht umständlich zu öffnen”

Aufladen7%

“Ich kann es leider niemanden empfehlen, da es wirklich 30 Minuten zum Laden braucht”

Gesamtgröße6%

“Größer als gedacht”

beworben Vs Tatsächliches Produkt5%

“Artikelbeschreibung seltsam”

Materialqualität5%

“Viel Plastik, Sinn des Spiels nicht ersichtlich, langweilig”

Akkulaufzeit3%

“Auch nach mehrmaligen Batteriewechsel funktionierte er nicht”

Helligkeit/Glanz/Glühen3%

“leuchtet nicht mehr”

Preis-Leistungs-Verhältnis3%

“Für den Preis leider nicht zufriedenstellend”

Top return reasons

Gesamtgröße19%

Geschenk Zweck14%

Funktionalität insgesamt11%

Defekt Material/Teile10%

Qualität insgesamt8%

Geräuschpegel6%

Produktzustand4%

Aufladen4%

beworben Vs Tatsächliches Produkt3%

Haltbarkeit2%

Common questions

Is super mario profitable to sell on Amazon Germany?: The niche generates €135K/yr across 48 tracked products. 5 of 18 products launched in the last 360 days are still selling. 90-day search growth is +86.7%. Flapen's verdict: Worth a look (61/100).
How competitive is the super mario niche?: 25 brands and 322 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in super mario?: Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Benutzerfreundlichkeit. The return rate is 0.9%.
When does demand for super mario peak?: Demand peaks in Apr–Nov–Dec; the busiest month runs 3.3× the quietest.
What does it cost to enter the super mario niche?: Listings span €3.89–€44.47; the average listing price is €17.01 (sweet spot $15–$100). The average incumbent carries 3,236 reviews — the moat a new listing must climb.