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Strümpfe Damen

Maybe

The top 5 products take only 15% of clicks. But demand is soft, at -21.9% this quarter, so Strümpfe Damen is a Maybe.

Flapen Score
58
58 / 100
Top 13% of 2,560 Fashion niches · +12 vs the category median of 46
Market size
€259K/yr551K searches / yr
90-day growth
-21.9%search demand this quarter
Competition
15%top-5 click share · 53 brands · 115 sellers

Flapen Score

Strümpfe Damen against its category

The dotted line is the Fashion average. Past it, Strümpfe Damen is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strümpfe Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Strümpfe Damen 551K times last year and spent an estimated €259K. The top 5 brands take 47% of clicks. Demand peaks in Oct–Nov. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 551K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €259K a year.

Searches, last 12 months
551K
Growth, 90 days vs prior 90
-21.9%
Conversion, latest week
4.2%
Market size, estimated
€259Ka year
Peak month
November3.5× the quietest month
Top search term
nur die socken damen94K searches a year

02 · Price

A sale here is worth €11.24.

Listings sell for €11.24 on average, from €3.63 to €21.84. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €11.24 that is €1K to €3K a year per listing.

Average price
€11.24under the $15 to $100 sweet spot
Price range
€3.63–€21.84
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #48 within Activewear. It carries 2,679 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#48in Activewear
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
2,679per listing
Listings tracked
170

04 · Newcomers

17 of last year's 37 launches cleared the first-year sales bar.

37 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
37
Successful launches
17Amazon's first-year sales bar
Average brand age
46 months

Products

Top Strümpfe Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

53 flat

Sellers

115

Top-5 brand share

47%

Top 20: 85%

Top-5 click share

15%

Top 20: 38%

Open market

48%

  • Brand 121%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Strümpfe Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '25Spike '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 3.5×

Search terms

Top Strümpfe Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nur die socken damen94K/yr
  • strümpfe damen150K/yr
  • kurze socken damen 39-4218K/yr
  • sneaker socken damen 39-42 baumwolle17K/yr
  • socken sneaker damen 39-4220K/yr
  • nur die socken28K/yr
  • kurzsocken damen 39-4216K/yr
  • socken damen 39-42 schwarz33K/yr
  • schwarze socken damen 39-4228K/yr
  • socken schwarz damen 39 4225K/yr

Reviews and returns

What reviews say buyers love and hate about Strümpfe Damen

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Gesamtgröße”
18%of negative reviews mention “Gesamtgröße”
0.9%of orders come back
“Grösse 39-42 fällt knapp aus”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Strümpfe Damen questions

Answered from the same tracked data.