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Stitch Adventskalender

Fail

Demand is soft, at -30.5% this quarter, so Stitch Adventskalender is a Fail.

Flapen Score
43
43 / 100
Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 46
Market size
€141K/yr555K searches / yr
90-day growth
-30.5%search demand this quarter
Competition
80%top-5 click share · 8 brands · 64 sellers

Flapen Score

Stitch Adventskalender against its category

The dotted line is the Fashion average. Past it, Stitch Adventskalender is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stitch Adventskalender market on Amazon at a glance

Shoppers on Amazon Germany searched for Stitch Adventskalender 555K times last year and spent an estimated €141K. The top 5 brands take 85% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 555K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €141K a year.

Searches, last 12 months
555K
Growth, 90 days vs prior 90
-30.5%
Conversion, latest week
0.9%
Market size, estimated
€141Ka year
Peak month
November300.9× the quietest month
Top search term
stitch adventskalender210K searches a year

02 · Price

A sale here is worth €27.94.

Listings sell for €27.94 on average, from €14.45 to €39.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €27.94 that is €7K to €14K a year per listing.

Average price
€27.94inside the $15 to $100 sweet spot
Price range
€14.45–€39.34
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #310 within Kleidung für spezielle Anlässe. It carries 461 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
70%
Out of stock, average day
10.3%
Average rank
#310in Kleidung für spezielle Anlässe
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
461per listing
Listings tracked
10

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Stitch Adventskalender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

8 flat

Sellers

64

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

9%

  • Brand 136%
  • Brand 220%
  • Brand 312%
  • Brand 49%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (2 brands, 9%)

Demand

Stitch Adventskalender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 300.9×

Search terms

Top Stitch Adventskalender search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stitch adventskalender210K/yr
  • adventskalender stitch100K/yr
  • stitch kalender12K/yr
  • stitch weihnachtskalender7K/yr
  • lilo und stitch adventskalender16K/yr
  • adventskalender lilo und stitch10K/yr
  • stich adventskalender4K/yr
  • adventskalender stich6K/yr
  • stitch adventskalender 2025115K/yr
  • adventskalender 2025 stitch30K/yr

Reviews and returns

What reviews say buyers love and hate about Stitch Adventskalender

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Qualität insgesamt”
33%of negative reviews mention “Qualität insgesamt”
0.9%of orders come back
“Auch bei der Qualität habe ich etwas besseres erwartet”
A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Stitch Adventskalender questions

Answered from the same tracked data.