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Star Wars Weihnachten

Fail

Demand is soft, at -59.0% this quarter, so Star Wars Weihnachten is a Fail.

Flapen Score
42
42 / 100
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Market size
€25K/yr93K searches / yr
90-day growth
-59.0%search demand this quarter
Competition
20%top-5 click share · 20 brands · 39 sellers

Flapen Score

Star Wars Weihnachten against its category

The dotted line is the Fashion average. Past it, Star Wars Weihnachten is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Wars Weihnachten market on Amazon at a glance

Shoppers on Amazon Germany searched for Star Wars Weihnachten 93K times last year and spent an estimated €25K. The top 5 brands take 79% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -59.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €25K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-59.0%
Conversion, latest week
0.8%
Market size, estimated
€25Ka year
Peak month
December64.9× the quietest month
Top search term
star wars pullover12K searches a year

02 · Price

A sale here is worth €34.61.

Listings sell for €34.61 on average, from €15.25 to €62.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €34.61 that is €0 to €3K a year per listing.

Average price
€34.61inside the $15 to $100 sweet spot
Price range
€15.25–€62.58
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
3.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #7,365 within Jungen. It carries 328 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
53%
Out of stock, average day
11.7%
Average rank
#7,365in Jungen
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
328per listing
Listings tracked
66

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Star Wars Weihnachten products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

39

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

20%

Top 20: 53%

Open market

18%

  • Brand 152%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 53%
  • Brand 63%

Demand

Star Wars Weihnachten search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Spike '24Holiday '24Spike '25Holiday '25Spike '26AugSepOctNovDecJanFebMarAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 64.9×

Search terms

Top Star Wars Weihnachten search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star wars pullover12K/yr
  • star wars hoodie10K/yr
  • star wars pullover kinder9K/yr
  • star wars pullover herren6K/yr
  • star wars hoodie herren5K/yr
  • star wars weihnachtspullover22K/yr
  • ugly christmas sweater star wars6K/yr
  • weihnachtspullover herren star wars7K/yr
  • weihnachtspullover star wars11K/yr
  • star wars christmas sweater5K/yr

Reviews and returns

What reviews say buyers love and hate about Star Wars Weihnachten

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Gesamtgröße”
25%of negative reviews mention “Qualität insgesamt”
3.9%of orders come back
“schlecht verarbeitet”
A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Star Wars Weihnachten questions

Answered from the same tracked data.