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Sportshirt Damen Langarm

weak search conversion (0.7%) — Sportshirt Damen Langarm doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 1,853 of 2,560 Fashion niches · −5 vs the category median of 46

Market size 17Growth 13Conversion 8Competition 97Returns 16Price range 75Avg price 62Brand share 42Review moat 73Quality gap 53
This niche Category average · 2,560 niches

Is Sportshirt Damen Langarm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sportshirt Damen Langarm is a €69K/yr Amazon Germany market (761K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 41/100.

Sportshirt Damen Langarm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.9% over the last 90 days and 0.7% of searches end in a purchase.

€69K

revenue / yr

Units sold / yr6K
Search volume / yr-23.9%761K
Conversion rate0.7%
Avg price€13.45

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers28 · 125
Top-5 product click share13%
Open market20%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 207 products

Sponsored placement84%
New entrants (1y)24· 0 succeeded
Avg rating4.4★
Avg reviews576

Top Sportshirt Damen Langarm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

€0€685€1K€2K€3K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 rising

Sellers

125

Top-5 brand share

80%

Top 20: 98%

Top-5 click share

13%

Top 20: 32%

Open market

18%

  • hummel63%
  • Boyzn5%
  • Gyabnw4%
  • PINSPARK4%
  • Rapbin4%
  • Wayleb3%
  • Open — no brand owns it (22 brands, 18%)

Sportshirt Damen Langarm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume761KCVR0.7%Products207Brands28Top 5 Brands80%OOS Rate0.8%Rating4.4★Reviews576Avg BSR#255
40K30KPrime Day '24Spike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.8×

Top Sportshirt Damen Langarm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hummel166K/yr
  • hummel damen63K/yr
  • hummel tshirt herren35K/yr
  • laufshirt damen langarm74K/yr
  • funktionsshirt damen langarm60K/yr
  • hummel herren54K/yr
  • sportshirt damen langarm74K/yr
  • hummel kinder31K/yr
  • hummel shirt damen16K/yr
  • sport langarmshirt damen29K/yr

What reviews say buyers love and hate about Sportshirt Damen Langarm

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Gesamtgröße28%

Passt

Qualität insgesamt20%

Super Produkt

Komfort insgesamt14%

Super bequem

Übung/Sporteignung9%

Ideal für Training oder Freizeit

Preis-Leistungs-Verhältnis6%

fairer Preis

What buyers complain about

71% of reviews
Gesamtgröße33%

Fällt klein aus

Qualität insgesamt13%

Sehr schlechte Qualität

Haltbarkeit5%

Sohle bricht in Stücken raus

Materialqualität5%

Material nicht so wie erwartet

beworben Vs Tatsächliches Produkt4%

Leider falsch beschrieben

Sportshirt Damen Langarm return rate & reasons

Why buyers send it back, as a share of all return requests.

7.6%

Return rate

2%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
58%
2Materialqualität
6%
3Breite
5%
4Farbe
4%
5Qualität insgesamt
3%

Common Sportshirt Damen Langarm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sportshirt Damen Langarm 41/100 on Amazon Germany — Skip it. The niche generates €69K/yr across 207 tracked products. 0 of 24 products launched in the last 360 days are still selling. Search demand moved -23.9% over the last 90 days.
Search demand for Sportshirt Damen Langarm on Amazon Germany peaks in Oct–Nov, where the busiest month runs 3.8× the quietest.