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Sportbekleidung

weak search conversion (0.2%) — Sportbekleidung doesn't clear our bar today.

Flapen Score

48
Skip it

Top 42% of 2,560 Fashion niches · +2 vs the category median of 46

Market size 17Growth 15Conversion 2Competition 96Returns 40Price range 73Avg price 79Brand share 97Review moat 23Quality gap 58
This niche Category average · 2,560 niches

Is Sportbekleidung profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sportbekleidung is a €67K/yr Amazon Germany market (2.2M searches/yr). The top 5 brands hold 24% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 48/100.

Sportbekleidung: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.4% over the last 90 days and 0.2% of searches end in a purchase.

€67K

revenue / yr

Units sold / yr6K
Search volume / yr-19.4%2.2M
Conversion rate0.2%
Avg price€16.60

Who owns the niche?

The top 5 brands hold 24% of demand, so 76% of the market is open.

76%

open market share

Brands · sellers83 · 424
Top-5 product click share18%
Open market76%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 176 products

Sponsored placement89%
New entrants (1y)30· 11 succeeded
Avg rating4.4★
Avg reviews7,203

Top Sportbekleidung products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

€0€1K€3K€4K€5K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

83 falling

Sellers

424

Top-5 brand share

24%

Top 20: 61%

Top-5 click share

18%

Top 20: 38%

Open market

73%

  • JAKO7%
  • JACK & JONES5%
  • adidas5%
  • Cimic4%
  • JOYSPELS4%
  • Under Armour3%

Sportbekleidung demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2.2MCVR0.2%Products176Brands83Top 5 Brands24%OOS Rate1.0%Rating4.4★Reviews7,203Avg BSR#86
100K60KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.3×

Top Sportbekleidung search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sportbekleidung869K/yr
  • activewear für herren375K/yr
  • sportkleidung frauen129K/yr
  • sportbekleidung für damen166K/yr
  • sportbekleidung für herren106K/yr
  • fitness-bekleidung80K/yr
  • sport damen74K/yr
  • sports & outdoor clothing63K/yr
  • activewear fr herren42K/yr
  • sport kleidung frauen49K/yr

What reviews say buyers love and hate about Sportbekleidung

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Gesamtgröße25%

Passt

Komfort insgesamt22%

Super bequeme Hose

Qualität insgesamt16%

Super Ware

Preis-Leistungs-Verhältnis8%

Preis/Leistung -> super

Materialqualität4%

Material okay ABER

What buyers complain about

57% of reviews
Gesamtgröße18%

Diese Shorts ist mit einer Innenhose ausgestattet, die eng anliegt

Qualität insgesamt13%

Müll

Materialqualität4%

Billiges Material

Lücke/Loch4%

Löcher beim ersten Tragen

Geruch4%

Stinken furchtbar

Sportbekleidung return rate & reasons

Why buyers send it back, as a share of all return requests.

3.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
39%
2Materialqualität
11%
3Transparenz
7%
4Dünn
6%
5Länge
5%

Common Sportbekleidung questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sportbekleidung 48/100 on Amazon Germany — Skip it. The niche generates €67K/yr across 176 tracked products. 11 of 30 products launched in the last 360 days are still selling. Search demand moved -19.4% over the last 90 days.
Search demand for Sportbekleidung on Amazon Germany peaks in Jan–Nov, where the busiest month runs 2.3× the quietest.