Is Sonnenbrille Herren Rund profitable to sell on Amazon Germany?

Flapen scores Sonnenbrille Herren Rund 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €46K a year across 30 tracked products. Search demand grew +62.6% in the last 90 days.

How competitive is the Sonnenbrille Herren Rund niche on Amazon Germany?

19 brands and 23 sellers compete in Sonnenbrille Herren Rund on Amazon Germany. The top 5 Sonnenbrille Herren Rund products take 49% of clicks, and the top 5 brands take 67%.

What do buyers complain about in Sonnenbrille Herren Rund?

Sonnenbrille Herren Rund buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and beworben Vs Tatsächliches Produkt. An estimated 5.5% of orders come back, which is high.

When does demand for Sonnenbrille Herren Rund peak?

Search demand for Sonnenbrille Herren Rund on Amazon Germany peaks in May–Jun–Jul, and the busiest month runs 8.4× the quietest.

What does it cost to enter the Sonnenbrille Herren Rund niche?

Sonnenbrille Herren Rund sells for €14.28 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.93 to €26.42. The average product has 2,837 reviews, the count a new listing must catch up to.

Sonnenbrille Herren Rund

Maybe

The products selling today average only 4.2★. But shoppers spend an estimated $46K a year here, so Sonnenbrille Herren Rund is a Maybe.

Filters High Returns

Flapen Score: 50
50 / 100Top 35% of 2,560 Fashion niches · +4 vs the category median of 46
Market size: €46K/yr153K searches / yr
90-day growth: +62.6%search demand this quarter
Competition: 49%top-5 click share · 19 brands · 23 sellers

Flapen Score

Sonnenbrille Herren Rund against its category

The dotted line is the Fashion average. Past it, Sonnenbrille Herren Rund is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Sonnenbrille Herren Rund market on Amazon at a glance

Shoppers on Amazon Germany searched for Sonnenbrille Herren Rund 153K times last year and spent an estimated €46K. The top 5 brands take 67% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +62.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months: 153K
Growth, 90 days vs prior 90: +62.6%
Conversion, latest week: 2.1%
Market size, estimated: €46Ka year
Peak month: June8.4× the quietest month
Top search term: sonnenbrille herren rund31K searches a year

02 · Price

A sale here is worth €14.28.

Listings sell for €14.28 on average, from €5.93 to €26.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €14.28 that is €1K to €4K a year per listing.

Average price: €14.28under the $15 to $100 sweet spot
Price range: €5.93–€26.42
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€4K
Returns: 5.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #224 within Accessoires. It carries 2,837 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings: 90%
Prime listings: 100%
Out of stock, average day: 5.1%
Average rank: #224in Accessoires
Average rating: 4.15 starsAmazon Germany average 4.37 stars
Average reviews: 2,837per listing
Listings tracked: 30

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Sonnenbrille Herren Rund products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

49%

Top 20: 91%

Open market

28%

Brand 127%
Brand 215%
Brand 312%
Brand 47%
Brand 56%
Brand 65%

Demand

Sonnenbrille Herren Rund search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul · busiest ÷ quietest = 8.4×

Search terms

Top Sonnenbrille Herren Rund search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

sonnenbrille herren rund31K/yr +101.2%1.8% conv.
sonnenbrille rund24K/yr +46.1%2.1% conv.
runde sonnenbrille herren20K/yr +56.9%2.3% conv.
runde sonnenbrille damen15K/yr +38.0%0.9% conv.
sonnenbrille damen rund14K/yr +62.4%0.8% conv.
sonnenbrille rund herren13K/yr +77.6%2.4% conv.
sonnenbrille rund damen9K/yr +81.1%0.9% conv.
runde sonnenbrille10K/yr +40.1%1.6% conv.
sonnenbrille herren runde gläser6K/yr +68.7%1.9% conv.
john lennon sonnenbrille4K/yr +253.5%1.6% conv.

Reviews and returns

What reviews say buyers love and hate about Sonnenbrille Herren Rund

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

22%of negative reviews mention “Gesamtgröße”

5.5%of orders come back

“Zudem sitzt sie nicht optimal”

A buyer, on “Gesamtgröße”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Sonnenbrille Herren Rund questions

Answered from the same tracked data.

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