sonnenbrille herren eckig
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Growth
Great+105.9%90-day search growth — must beat 0% to launch
Avg price
Great€51.25avg listing price — sweet spot $15–$100
Review moat
Good633.71avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay€241K€241K/yr · 346K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay€9.59–€234.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.4%return rate — above 6% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, sonnenbrille herren eckig is a €241K/yr Amazon Germany market (346K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 60/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- €205K–€256K
- units × avg price
- Launch success
- 27%
- 4 of 15 new (360d)
- Conversion rate
- 1.4%
- Avg BSR
- #743
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 57%
- Out of stock
- 1.6%
- Avg brand age
- 45 months
- Avg seller age
- 178 days
Competition
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
31 rising
Sellers
82
Top-5 brand share
80%
Top 20: 96%
Top-5 click share
19%
Top 20: 52%
Open market
18%
- Polaroid57%
- Prada11%
- Boss6%
- Carrera4%
- Lacoste2%
- Gucci2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +105.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 4.6×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 119 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Prada Sonnenbrillen PR 17WS Black/Dark Grey 49/20/145 Damen
Prada€223.114.4★1,109 rev
Polaroid Herren Pld 2058/S Sonnenbrille Schwarz (Mtt Black) 55 EU
Polaroid€26.984.3★442 rev
Polaroid Unisex-Erwachsene PLD 6003/N/S Wj Dl5 54 Sonnenbrille Schwarz (Black/Grey)
Polaroid€27.284.3★369 rev
Boss 0665/S/IT BLACK SILVER/GREY SHADED 57/16/145 Herrenbrillen Sonnenbrillen
Boss€70.104.1★224 rev
Polaroid Herren P8411 Rc 9ca Sonnenbrille Schwarz (Black/Green) 63 mm EU
Polaroid€25.334.5★892 rev
Newest
by launch date
Kapten & Son Sonnenbrille Manila Transparent Grey Black | Sonnenbrille Damen & Herren Schwarz mit Sonnen- und UV-Schutz | Stylische runde Gläserfrom | Unisex Sunglasses
Kapten & Son€73.3939 rev
LVIOE Selbsttönende Sonnenbrille für Herren UV400-Schutz Photochrome Brille Antiblendend für Autofahren Angeln und Outdoor
LVIOE€22.484,081 rev
Myiaur 2er Pack Sonnenbrille Damen Groß Polarisierte Trendige Sonnenbrille mit UV400 Schutz für Autofahren
Myiaur€21.8965 rev
Myiaur 2 Pack Sonnenbrille Damen Polarisierte UV400 Schutz
Myiaur€22.4577 rev
LACOSTE Mens Sunglasses L6039S/N - Matte Green with Lens
Lacoste€45.075 rev
Trending
90-day click momentum
CGID Sonnenbrille Herren Damen Bambus Polarisiert Brillengläser UV400-Schutz CAT3 CE M07
CGID€18.364.1★
Myiaur 2 Pack Sonnenbrille Damen Polarisierte UV400 Schutz
Myiaur€22.454.3★
Tifosi Swank Sonnenbrille (Crystal Brown/Onyx Brown Gradient)
Tifosi€32.494.5★
Myiaur 2er Pack Sonnenbrille Damen Groß Polarisierte Trendige Sonnenbrille mit UV400 Schutz für Autofahren
Myiaur€21.894.3★
LACOSTE Mens Sunglasses L6039S/N - Matte Green with Lens
Lacoste€45.074.2★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Preislich gut”
“Passt perfekt”
“Top Sonnenbrille, sehr angenehm zu Tragen”
“Schlicht, elegant und stylisch zugleich”
“sieht wie auf dem Foto aus”
“Superleichte Polaroid – Perfekt für den Alltag”
“Angenehme Farbgebung”
“Design”
“Solides Produkt”
What buyers complain about
“Qualität ungenügend”
“Fällt sehr klein aus”
“Nach nur wenigen Nutzungen ist die erste Brille defekt”
“was ja auch nicht in der Produktbeschreibung steht”
“Glas schützt nicht vor Sonnenstrahlen”
“Billiges Material”
“Farbwahrnehmung bräunlich”
“0 stabil”
“Der einzige Minuspunkt ist, dass kein Reinigungstuch dabei ist, um die Gläser zu putzen”
“Dünner rahmen”
Top return reasons
Common questions
- Is sonnenbrille herren eckig profitable to sell on Amazon Germany?
- The niche generates €241K/yr across 119 tracked products. 4 of 15 products launched in the last 360 days are still selling. 90-day search growth is +105.9%. Flapen's verdict: Worth a look (60/100).
- How competitive is the sonnenbrille herren eckig niche?
- 31 brands and 82 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in sonnenbrille herren eckig?
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Haltbarkeit. The return rate is 6.4% — above our launch gate.
- When does demand for sonnenbrille herren eckig peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 4.6× the quietest.
- What does it cost to enter the sonnenbrille herren eckig niche?
- Listings span €9.59–€234.33; the average listing price is €51.25 (sweet spot $15–$100). The average incumbent carries 634 reviews — the moat a new listing must climb.
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