Softshelljacke Damen Wasserdicht Atmungsaktiv

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €186K a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

0.2%

Market size, estimated

€186Ka year

Peak month

March9.1× the quietest month

Top search term

softshelljacke für damen767K searches a year

Listings sell for €34.08 on average, from €10.47 to €83.35. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €34.08 that is €0 to €3K a year per listing.

Average price

€34.08inside the $15 to $100 sweet spot

Price range

€10.47–€83.35

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

€0–€3K

Returns

13.4%of orders · Amazon Germany median 1.1%

80% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #216 within Jacken, Mäntel & Westen. It carries 1,094 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

91%

Out of stock, average day

7.0%

Average rank

#216in Jacken, Mäntel & Westen

Average rating

4.24 starsAmazon Germany average 4.37 stars

Average reviews

1,094per listing

Listings tracked

210

40 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

40

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months