Softshelljacke Damen

Shoppers searched for this 507K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -42.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months

507K

Growth, 90 days vs prior 90

-42.7%

Conversion, latest week

0.1%

Market size, estimated

€11Ka year

Peak month

October7.3× the quietest month

Top search term

only jacke72K searches a year

Listings sell for €35.16 on average, from €13.64 to €112.41. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €35.16 that is €0 to €4K a year per listing.

Average price

€35.16inside the $15 to $100 sweet spot

Price range

€13.64–€112.41

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

€0–€4K

Returns

17.0%of orders · Amazon Germany median 1.1%

56% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #454 within Jacken, Mäntel & Westen. It carries 974 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

86%

Out of stock, average day

6.0%

Average rank

#454in Jacken, Mäntel & Westen

Average rating

4.25 starsAmazon Germany average 4.37 stars

Average reviews

974per listing

Listings tracked

216

28 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

28

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months