Sneaker 37

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €41K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

+2.2%

Conversion, latest week

1.4%

Market size, estimated

€41Ka year

Top search term

adidas 3714K searches a year

Listings sell for €28.41 on average, from €11.43 to €49.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €28.41 that is €0 to €3K a year per listing.

Average price

€28.41inside the $15 to $100 sweet spot

Price range

€11.43–€49.99

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

€0–€3K

Returns

10.2%of orders · Amazon Germany median 1.1%

53% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #76 within Jungen. It carries 2,642 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

96%

Out of stock, average day

1.8%

Average rank

#76in Jungen

Average rating

4.47 starsAmazon Germany average 4.37 stars

Average reviews

2,642per listing

Listings tracked

115

23 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

9Amazon's first-year sales bar

Average brand age

41 months