Sneaker 37
high returns (10.2%) — Sneaker 37 doesn't clear our bar today.
Flapen Score
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Is Sneaker 37 profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Sneaker 37 is a €41K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 42/100.
Sneaker 37: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +2.2% over the last 90 days and 1.4% of searches end in a purchase.
€41K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 115 products
Top Sneaker 37 products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
adidas Unisex Kinder Runfalcon 5 Junior Shoes Core Black/Cloud White/Core Black 37 1/3 EU
- Price
- €26.39
- Rating
- 4.5/5
- Reviews
- 2,740
- Age
- 2y ago
Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 38 EU
- Price
- €40.61
- Rating
- 4.5/5
- Reviews
- 3,021
- Age
- 2y ago
adidas Unisex Kinder VL Court 3.0 Shoes Cloud White/Core Black/Grey One 37 1/3 EU
- Price
- €25.99
- Rating
- 4.6/5
- Reviews
- 5,654
- Age
- 2y ago
adidas Unisex Kinder VL COURT 3.0 SHOES KIDS Preloved Ink / Cloud White / Wonder Blue 37 1/3 EU
- Price
- €24.37
- Rating
- 4.7/5
- Reviews
- 236
- Age
- 3y ago
adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 37 1/3 EU
- Price
- €24.77
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago
Trending
90-day click momentum
adidas Unisex Kinder Hoops Classic J Shoes FTWR White/FTWR White/Grey Two 37 1/3 EU
- Price
- €28.47
- Rating
- 4.3/5
- Reviews
- 95
- Age
- 7mo ago
adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 37 1/3 EU
- Price
- €24.77
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago
NIKE 9 Paar Everyday Essential Ankle Sneakersocken Socken Quarter Unisex DX5080 Farbe:schwarz/schwarz/schwarz Socken Neu:34-38
- Price
- €49.99
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 4y ago
ASHION Jungen Mädchen Sneaker Walkingschuhe Weich Flexibel Stabil Fitnessschuhe Hallenschuhe für Kinder SchwarzRot 38 EU
- Price
- €26.54
- Rating
- 4.3/5
- Reviews
- 349
- Age
- 1y ago
VITIKE Kinder Sneaker Jungen Hallenschuhe Mädchen Turnschuhe Laufschuhe Freizeit Sportschuhe 8 Grün 37 EU
- Price
- €30.20
- Rating
- 4.3/5
- Reviews
- 1,094
- Age
- 2y ago
Newest
by launch dateadidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 37 1/3 EU
- Price
- €24.77
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago
adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 37 1/3 EU
- Price
- €22.55
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago
adidas Unisex Kinder Hoops Classic J Shoes FTWR White/FTWR White/Grey Two 37 1/3 EU
- Price
- €28.47
- Rating
- 4.3/5
- Reviews
- 95
- Age
- 7mo ago
Nike Star Runner 5 ältere Kinder Laufschuh Schwarz/Weiß/Summit White/Weiß 36.5 EU
- Price
- €39.70
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 1y ago
adidas Unisex Kinder Grand Court 00S Kids Shoes Core Black/Off White/Gum 37 1/3 EU
- Price
- €30.90
- Rating
- 4.7/5
- Reviews
- 1,568
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.
Brands
16 rising
Sellers
217
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
16%
Top 20: 43%
Open market
13%
- adidas46%
- NIKE22%
- PUMA8%
- JMFCHI5%
- Lico3%
- VITIKE3%
- Open — no brand owns it (10 brands, 13%)
Sneaker 37 demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Sneaker 37 search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- adidas 3714K/yr
- schuhe 3713K/yr
- nike 379K/yr
- nike schuhe 379K/yr
- sportschuhe 379K/yr
- adidas schuhe 377K/yr
- nike 37 jungen7K/yr
- nike schuhe 37 jungen7K/yr
- adidas 37 jungen6K/yr
- nike schuhe jungen 376K/yr
What reviews say buyers love and hate about Sneaker 37
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Bequeme Sneaker”
“Super Passform”
“Super Qualität”
“Guter Preis”
“Leichter Sneaker”
What buyers complain about
73% of reviews“Fallen größer aus”
“Sind nach 4x tragen schon kaputt”
“Der Schuhe machen den Eindruck das sie schon Mal getragen worden sind”
“unbequem”
“Schlechte Qualität”
Sneaker 37 return rate & reasons
Why buyers send it back, as a share of all return requests.
10.2%
Return rate
15%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sneaker 37 questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
