- Flapen Score
- 49 / 100Top 38% of 2,560 Fashion niches · +3 vs the category median of 4649
- Market size
- €168K/yr320K searches / yr
- 90-day growth
- -9.6%search demand this quarter
- Competition
- 6%top-5 click share · 37 brands · 292 sellers
Flapen Score
Sneaker 35 against its category
The dotted line is the Fashion average. Past it, Sneaker 35 is stronger. Inside it, weaker.
Market
The Sneaker 35 market on Amazon at a glance
Shoppers on Amazon Germany searched for Sneaker 35 320K times last year and spent an estimated €168K. The top 5 brands take 68% of clicks. Demand peaks in Mar–Apr–Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €168K a year.
- Searches, last 12 months
- 320K
- Growth, 90 days vs prior 90
- -9.6%
- Conversion, latest week
- 2.1%
- Market size, estimated
- €168Ka year
- Peak month
- March7.7× the quietest month
- Top search term
- sneaker jungen 3929K searches a year
02 · Price
A sale here is worth €25.60.
Listings sell for €25.60 on average, from €6.97 to €70.72. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €25.60 that is €0 to €3K a year per listing.
- Average price
- €25.60inside the $15 to $100 sweet spot
- Price range
- €6.97–€70.72
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 10.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #272 within Jungen. It carries 2,292 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 96%
- Out of stock, average day
- 7.1%
- Average rank
- #272in Jungen
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,292per listing
- Listings tracked
- 455
04 · Newcomers
22 of last year's 77 launches cleared the first-year sales bar.
77 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 77
- Successful launches
- 22Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Sneaker 35 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 6% of clicks. An open shelf where new products get seen.
Brands
37 rising
Sellers
292
Top-5 brand share
68%
Top 20: 96%
Top-5 click share
6%
Top 20: 17%
Open market
48%
- Brand 122%
- Brand 210%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Sneaker 35 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, Sep · busiest ÷ quietest = 7.7×
Search terms
Top Sneaker 35 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sneaker jungen 3929K/yr
- geox sneaker jungen52K/yr
- sneaker 3519K/yr
- sneaker 37 jungen16K/yr
- sneaker 3416K/yr
- schuhe jungen 3920K/yr
- geox jungen29K/yr
- sneaker 39 jungen14K/yr
- sneaker 3313K/yr
- geox schuhe jungen21K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sneaker 35 questions
Answered from the same tracked data.









