Sneaker 28
high returns (12.1%) — Sneaker 28 doesn't clear our bar today.
Flapen Score
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Is Sneaker 28 profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Sneaker 28 is a €36K/yr Amazon Germany market (84K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Mar–Apr–Aug–Sep–Oct. Verdict: Skip it — 42/100.
Sneaker 28: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -42.1% over the last 90 days and 1.5% of searches end in a purchase.
€36K
revenue / yr
Who owns the niche?
The top 5 brands hold 68% of demand, so 32% of the market is open.
32%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 293 products
Top Sneaker 28 products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
KangaROOS KY-Chummy EV
- Price
- €18.05
- Rating
- 4.4/5
- Reviews
- 780
- Age
- 2y ago

adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 28 EU
- Price
- €20.56
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago

STQ KIDS Barfussschuhe Kinder Breite Leicht Turnschuhe Jungen Barfußschuhe Kleinkind Sneaker Kinderschuhe Sportschuhe Draußen Schuhe Navy 23 EU/T7 Weit
- Price
- €21.34
- Rating
- 4.4/5
- Reviews
- 418
- Age
- 1y ago

Superfit Jungen Breeze Sneaker BEIGE/GELB 4000
- Price
- €44.47
- Rating
- 4.5/5
- Reviews
- 903
- Age
- 1y ago

adidas Unisex Kinder Hoops Mid Shoes Core Black / Cloud White / Grey Six 36 2/3 EU
- Price
- €21.93
- Rating
- 4.5/5
- Reviews
- 3,680
- Age
- 4y ago
Trending
90-day click momentum
Amazon Essentials x Sofia Grainge Unisex Kinder Sneaker mit Klettverschluss und Gummisohle Elfenbein 28 EU
- Price
- €20.20
- Rating
- 4.7/5
- Reviews
- 76
- Age
- 3mo ago

PUMA Unisex Kinder Anzarun Lite Ac Inf Turnschuhe Puma Black Puma White 27 EU
- Price
- €20.03
- Rating
- 4.6/5
- Reviews
- 3,589
- Age
- 2y ago

adidas Unisex Kinder Hoops Mid Shoes Core Black / Cloud White / Grey Six 36 2/3 EU
- Price
- €21.93
- Rating
- 4.5/5
- Reviews
- 3,680
- Age
- 4y ago

Superfit Jungen Breeze Sneaker Hellgrün Gelb 7500 26 EU
- Price
- €41.25
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 1y ago

SAGUARO Mädchen Barfußschuhe Sommer Outdoor Kinder Schuhe Atmungsaktiv rutschfest Jungen Traillaufschuhe Unisex Leicht Sportschuhe Himmelblau 28 EU
- Price
- €27.96
- Rating
- 4.4/5
- Reviews
- 2,428
- Age
- 2y ago
Newest
by launch date
Amazon Essentials x Sofia Grainge Unisex Kinder Sneaker mit Klettverschluss und Gummisohle Elfenbein 28 EU
- Price
- €20.20
- Rating
- 4.7/5
- Reviews
- 76
- Age
- 3mo ago

Geococcyx Kinder Turnschuhe Breite Zehenbox rutschfeste Outdoor Kinderschuhe Jungen Mädchen Atmungsaktive Leichte Sneaker für Kindergarten und Spielplatz Dunkelblau EU 28
- Price
- €26.93
- Rating
- 4.0/5
- Reviews
- 73
- Age
- 7mo ago

adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 28 EU
- Price
- €20.56
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 7mo ago

Superfit Mädchen Breeze LILA/LILA 8520
- Price
- €45.10
- Rating
- 4.5/5
- Reviews
- 169
- Age
- 1y ago

Mishansha Outdoor Wanderschuhe Kinder Trekkingschuhe Jungen Bequem Atmungsaktiv Sportschuhe Grün 28 EU
- Price
- €25.59
- Rating
- 4.3/5
- Reviews
- 604
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.
Brands
46 rising
Sellers
230
Top-5 brand share
68%
Top 20: 94%
Top-5 click share
8%
Top 20: 24%
Open market
34%
- Superfit34%
- adidas13%
- Lico6%
- Mishansha5%
- PUMA5%
- STQ KIDS4%
Sneaker 28 demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar, Apr, Aug, Sep, Oct · busiest ÷ quietest = 8.0×
Top Sneaker 28 search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sneaker 289K/yr
- schuhe 288K/yr
- schuhe jungen 287K/yr
- superfit breeze 299K/yr
- schuhe 28 jungen6K/yr
- superfit breeze 288K/yr
- superfit 28 mädchen8K/yr
- turnschuhe 284K/yr
- superfit 28 jungen6K/yr
- superfit mädchen 287K/yr
What reviews say buyers love and hate about Sneaker 28
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Passen super”
“Scheinbar bequem”
“Super Qualität”
“Für den Preis okay”
“Super leicht”
What buyers complain about
76% of reviews“Schlechte Haltbarkeit”
“Fallen eher klein aus”
“Keine Qualität”
“Nicht robust genug für die wöchentlichen Turnstunde”
“Material sehr empfindlich”
Sneaker 28 return rate & reasons
Why buyers send it back, as a share of all return requests.
12.1%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sneaker 28 questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









