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Skisocken Damen 39-42

Fail

Demand is soft, at -98.3% this quarter, so Skisocken Damen 39-42 is a Fail.

Flapen Score
48
48 / 100
Top 42% of 2,560 Fashion niches · +2 vs the category median of 46
Market size
€241K/yr275K searches / yr
90-day growth
-98.3%search demand this quarter
Competition
47%top-5 click share · 22 brands · 91 sellers

Flapen Score

Skisocken Damen 39-42 against its category

The dotted line is the Fashion average. Past it, Skisocken Damen 39-42 is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skisocken Damen 39-42 market on Amazon at a glance

Shoppers on Amazon Germany searched for Skisocken Damen 39-42 275K times last year and spent an estimated €241K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -98.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €241K a year.

Searches, last 12 months
275K
Growth, 90 days vs prior 90
-98.3%
Conversion, latest week
6.1%
Market size, estimated
€241Ka year
Peak month
January151.8× the quietest month
Top search term
skisocken damen 39-42110K searches a year

02 · Price

A sale here is worth €14.37.

Listings sell for €14.37 on average, from €6.62 to €39.14. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €14.37 that is €1K to €4K a year per listing.

Average price
€14.37under the $15 to $100 sweet spot
Price range
€6.62–€39.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
€1K–€4K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.6% of listings are out of stock. The average listing ranks #37 within Sportartspezifische Bekleidung. It carries 1,715 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
26.6%
Average rank
#37in Sportartspezifische Bekleidung
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
1,715per listing
Listings tracked
40

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Skisocken Damen 39-42 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

91

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

47%

Top 20: 84%

Open market

29%

  • Brand 132%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Skisocken Damen 39-42 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 151.8×

Search terms

Top Skisocken Damen 39-42 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skisocken damen 39-42110K/yr
  • skisocken damen 35 - 3847K/yr
  • ski socken damen 39-4225K/yr
  • skisocken damen36K/yr
  • falke skisocken8K/yr
  • merino skisocken damen8K/yr
  • skistrümpfe damen10K/yr
  • skisocken für damen3K/yr
  • skisocken falke5K/yr
  • ski socken damen 35-389K/yr

Reviews and returns

What reviews say buyers love and hate about Skisocken Damen 39-42

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Wärme”
18%of negative reviews mention “Haltbarkeit”
2.8%of orders come back
“Hält nicht lange”
A buyer, on “Haltbarkeit”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Skisocken Damen 39-42 questions

Answered from the same tracked data.