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52

skechers uno herren

Worth a look

Shows a fragmented shelf (top 5 take 15% of clicks), but weak search conversion (0.5%) keeps it on the watch list.

Market size 74Growth 50Conversion 6Competition 96Returns 14Price range 95Avg price 95Brand share 11Review moat 24Quality gap 50

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Incredible€40.77

avg listing price — sweet spot $15–$100

Price range

Incredible€17.93–€70.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€833K

€833K/yr · 4.3M searches

Growth

Okay+19.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,680.83

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.2%

return rate — above 5% kills the launch gate

Brand share

Bad96%

top-5 brand share — brand-locked demand

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, skechers uno herren is a €833K/yr Amazon Germany market (4.3M searches/yr). The top 5 brands hold 96% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

skechers uno herren market data

Units sold / yr
20K–25K
avg 100–250/product
Revenue / yr
€815K–€1.0M
units × avg price
Conversion rate
0.5%
Avg BSR
#169
Page quality
0%
Prime
99%
Sponsored
81%
Out of stock
0.2%
Avg brand age
48 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

13 rising

Sellers

337

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

15%

Top 20: 39%

Open market

3%

  • Skechers69%
  • ODCKOI12%
  • LEZTA7%
  • Sosenfer6%
  • FitVille2%
  • JACKSHIBO1%
  • Open — no brand owns it (7 brands, 3%)

Top skechers uno herren search terms

  • skechers herren sneaker1.8M/yr
  • skechers slip-ins herren755K/yr
  • skechers herren686K/yr
  • skechers herren sneaker slip in203K/yr
  • slip in schuhe herren80K/yr
  • slip on sneaker herren89K/yr
  • scetscheters herren89K/yr
  • skechers herren slip ins86K/yr
  • skechers slip ins herren62K/yr
  • skechers schuhe herren48K/yr
All search terms

Top skechers uno herren products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€8K2%€17K3%€25K4%€33K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about skechers uno herren

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt34%

“Sportlich elegant und absolut angenehm am”

Gesamtgröße17%

“Super Passform”

Qualität insgesamt13%

“Super Qualität”

Gewicht leicht8%

“sind angenehm leicht”

Preis-Leistungs-Verhältnis6%

“Preis Leistung gut alles Bestens”

Benutzerfreundlichkeit3%

“Bequem”

beworben Vs Tatsächliches Produkt3%

“Der Artikel entspricht der Produktbeschreibung”

Übung/Sporteignung2%

“macht sie ideal für Alltag, Spaziergänge oder sogar leichte Workouts.”

Form/Stil1%

“Sehr elegant”

Außensohlenqualität1%

“Die Sohle puffert sehr gut, auch wenn man schwere Sachen in der Hand hat”

What buyers complain about

Gesamtgröße31%

“sie fallen klein aus”

Haltbarkeit11%

“Wiederholter Defekt”

Qualität insgesamt9%

“Qualität ungenügend”

Füße fit5%

“Schuhe nicht optimal bei Größe 47”

Materialqualität4%

“völlig komisches Material”

Qualität der Innensohle3%

“Innensohle fühlt sich nicht gut an”

Komfort insgesamt3%

“Unbequem”

Produktzustand2%

“Gerbauchte Ware”

Fersenstütze2%

“schnell an der Ferse durchgescheuert.”

Schmerzlinderung – insgesamt1%

“Waben, schmerzhaft schon nach 30 Minuten”

Top return reasons

Gesamtgröße44%
Füße fit23%
Breite10%
Komfort insgesamt3%
Farbe3%
Materialqualität2%
Länge2%
Qualität insgesamt2%
Produktzustand1%
beworben Vs Tatsächliches Produkt1%

Common questions

Is skechers uno herren profitable to sell on Amazon Germany?
The niche generates €833K/yr across 170 tracked products. 1 of 31 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Worth a look (52/100).
How competitive is the skechers uno herren niche?
13 brands and 337 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in skechers uno herren?
Top complaints mined from reviews: Gesamtgröße, Haltbarkeit, Qualität insgesamt. The return rate is 8.2% — above our launch gate.
What does it cost to enter the skechers uno herren niche?
Listings span €17.93–€70.54; the average listing price is €40.77 (sweet spot $15–$100). The average incumbent carries 6,681 reviews — the moat a new listing must climb.