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Schnürsenkel

Fail

Prices span $2.11–$6.82, mostly outside the sweet spot, so Schnürsenkel is a Fail.

Flapen Score
37
37 / 100
Ranks 2,173 of 2,560 Fashion niches · −9 vs the category median of 46
Market size
€106K/yr1.0M searches / yr
90-day growth
-23.7%search demand this quarter
Competition
47%top-5 click share · 14 brands · 18 sellers

Flapen Score

Schnürsenkel against its category

The dotted line is the Fashion average. Past it, Schnürsenkel is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schnürsenkel market on Amazon at a glance

Shoppers on Amazon Germany searched for Schnürsenkel 1.0M times last year and spent an estimated €106K. The top 5 brands take 78% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €106K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-23.7%
Conversion, latest week
2.0%
Market size, estimated
€106Ka year
Peak month
March1.6× the quietest month
Top search term
schnürsenkel664K searches a year

02 · Price

A sale here is worth €5.14.

Listings sell for €5.14 on average, from €2.11 to €6.82. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €5.14 that is €1K to €3K a year per listing.

Average price
€5.14under the $15 to $100 sweet spot
Price range
€2.11–€6.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
€1K–€3K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #27 within Schuh-, Schmuck- & Uhren-Accessoires. It carries 7,091 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#27in Schuh-, Schmuck- & Uhren-Accessoires
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
7,091per listing
Listings tracked
31

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Schnürsenkel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

18%

  • Brand 139%
  • Brand 215%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Schnürsenkel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Schnürsenkel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schnürsenkel664K/yr
  • schnürsenkel schwarz100K/yr
  • schuhbänder49K/yr
  • schnürsenkel rund41K/yr
  • shoe laces20K/yr
  • schnürsenkel flach15K/yr
  • schuhband13K/yr
  • schuhriemen9K/yr
  • laces13K/yr
  • schwarze schnürsenkel14K/yr

Reviews and returns

What reviews say buyers love and hate about Schnürsenkel

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
12%of negative reviews mention “Gesamtgröße”
0.9%of orders come back
“100 cm ist zu kurz für 5 löcherige Schuhe”
A buyer, on “Gesamtgröße”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Schnürsenkel questions

Answered from the same tracked data.