Is Schmucktablett profitable to sell on Amazon Germany?

Flapen scores Schmucktablett 53 out of 100 on Amazon Germany, a Maybe. Shoppers spend €87K a year across 84 tracked products. 3 of the 19 products launched in the last year cleared the first-year sales bar. Search demand grew -23.1% in the last 90 days.

How competitive is the Schmucktablett niche on Amazon Germany?

54 brands and 62 sellers compete in Schmucktablett on Amazon Germany. The top 5 Schmucktablett products take 26% of clicks, and the top 5 brands take 37%.

What do buyers complain about in Schmucktablett?

Schmucktablett buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Gleichgewicht/Stabilität. An estimated 1.9% of orders come back.

When does demand for Schmucktablett peak?

Search demand for Schmucktablett on Amazon Germany peaks in Jan–Dec, and the busiest month runs 2.3× the quietest.

What does it cost to enter the Schmucktablett niche?

Schmucktablett sells for €14.04 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.26 to €36.23. The average product has 623 reviews, the count a new listing must catch up to.

Schmucktablett

Maybe

The top 5 brands take only 37% of clicks. But demand is soft, at -23.1% this quarter, so Schmucktablett is a Maybe.

Filters No Dominant Brand

Flapen Score: 53
53 / 100Top 25% of 2,560 Fashion niches · +7 vs the category median of 46
Market size: €87K/yr319K searches / yr
90-day growth: -23.1%search demand this quarter
Competition: 26%top-5 click share · 54 brands · 62 sellers

Flapen Score

Schmucktablett against its category

The dotted line is the Fashion average. Past it, Schmucktablett is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Schmucktablett market on Amazon at a glance

Shoppers on Amazon Germany searched for Schmucktablett 319K times last year and spent an estimated €87K. The top 5 brands take 37% of clicks. Demand peaks in Jan–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months: 319K
Growth, 90 days vs prior 90: -23.1%
Conversion, latest week: 1.9%
Market size, estimated: €87Ka year
Peak month: December2.3× the quietest month
Top search term: ohrringe aufbewahrung37K searches a year

02 · Price

A sale here is worth €14.04.

Listings sell for €14.04 on average, from €5.26 to €36.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €14.04 that is €0 to €1K a year per listing.

Average price: €14.04under the $15 to $100 sweet spot
Price range: €5.26–€36.23
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 1.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #212 within Schuh-, Schmuck- & Uhren-Accessoires. It carries 623 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 99%
Out of stock, average day: 14.4%
Average rank: #212in Schuh-, Schmuck- & Uhren-Accessoires
Average rating: 4.51 starsAmazon Germany average 4.37 stars
Average reviews: 623per listing
Listings tracked: 84

04 · Newcomers

3 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 19
Successful launches: 3Amazon's first-year sales bar
Average brand age: 29 months

Products

Top Schmucktablett products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

54 falling

Sellers

Top-5 brand share

37%

Top 20: 80%

Top-5 click share

26%

Top 20: 60%

Open market

57%

Brand 110%
Brand 29%
Brand 37%
Brand 46%
Brand 56%
Brand 66%

Demand

Schmucktablett search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Schmucktablett search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

ohrringe aufbewahrung37K/yr -21.2%1.2% conv.
ohrring aufbewahrung37K/yr -32.8%1.0% conv.
ohrringständer32K/yr -10.8%2.2% conv.
aufbewahrung ohrringe25K/yr -22.7%1.2% conv.
ohrring ständer20K/yr -7.8%2.3% conv.
ohrringhalter21K/yr -29.5%2.0% conv.
ohrring organizer16K/yr -22.8%1.1% conv.
schmuckständer ohrringe17K/yr -9.4%1.6% conv.
ohrring halter12K/yr -11.8%1.6% conv.
schmuckaufbewahrung ohrringe17K/yr -33.5%0.9% conv.

Reviews and returns

What reviews say buyers love and hate about Schmucktablett

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

18%of negative reviews mention “Qualität insgesamt”

1.9%of orders come back

“Qualität geht grade so”

A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Schmucktablett questions

Answered from the same tracked data.

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