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Schmuckkästchen Mädchen

Fail

Demand is soft, at -17.0% this quarter, so Schmuckkästchen Mädchen is a Fail.

Flapen Score
49
49 / 100
Top 38% of 2,560 Fashion niches · +3 vs the category median of 46
Market size
€141K/yr643K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
34%top-5 click share · 23 brands · 76 sellers

Flapen Score

Schmuckkästchen Mädchen against its category

The dotted line is the Fashion average. Past it, Schmuckkästchen Mädchen is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schmuckkästchen Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Schmuckkästchen Mädchen 643K times last year and spent an estimated €141K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 643K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €141K a year.

Searches, last 12 months
643K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
1.4%
Market size, estimated
€141Ka year
Peak month
December4.6× the quietest month
Top search term
schmuckkästchen mädchen349K searches a year

02 · Price

A sale here is worth €16.02.

Listings sell for €16.02 on average, from €8.45 to €33.54. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €16.02 that is €2K to €4K a year per listing.

Average price
€16.02inside the $15 to $100 sweet spot
Price range
€8.45–€33.54
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€2K–€4K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 16.3% of listings are out of stock. The average listing ranks #51 within Schuh-, Schmuck- & Uhren-Accessoires. It carries 5,070 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
87%
Out of stock, average day
16.3%
Average rank
#51in Schuh-, Schmuck- & Uhren-Accessoires
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
5,070per listing
Listings tracked
46

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Schmuckkästchen Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

76

Top-5 brand share

53%

Top 20: 98%

Top-5 click share

34%

Top 20: 73%

Open market

41%

  • Brand 113%
  • Brand 211%
  • Brand 310%
  • Brand 410%
  • Brand 58%
  • Brand 67%

Demand

Schmuckkästchen Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.6×

Search terms

Top Schmuckkästchen Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schmuckkästchen mädchen349K/yr
  • schmuckkasten mädchen50K/yr
  • schmuckkästchen kinder36K/yr
  • schmuckschatulle mädchen31K/yr
  • spieluhr mädchen30K/yr
  • schmuckkästchen mit spieluhr25K/yr
  • schmuckkasten kinder13K/yr
  • schmuckdose mädchen12K/yr
  • schmuckbox mädchen10K/yr
  • kinder schmuckkästchen13K/yr

Reviews and returns

What reviews say buyers love and hate about Schmuckkästchen Mädchen

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Geschenk Zweck”
30%of negative reviews mention “Qualität insgesamt”
1.7%of orders come back
“Es hat eine mindere Qualität”
A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Schmuckkästchen Mädchen questions

Answered from the same tracked data.