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Schmuckkästchen Klein

Fail

Shoppers spend an estimated $70K a year here, so Schmuckkästchen Klein is a Fail.

Flapen Score
49
49 / 100
Top 38% of 2,560 Fashion niches · +3 vs the category median of 46
Market size
€70K/yr301K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
33%top-5 click share · 35 brands · 62 sellers

Flapen Score

Schmuckkästchen Klein against its category

The dotted line is the Fashion average. Past it, Schmuckkästchen Klein is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schmuckkästchen Klein market on Amazon at a glance

Shoppers on Amazon Germany searched for Schmuckkästchen Klein 301K times last year and spent an estimated €70K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 301K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €70K a year.

Searches, last 12 months
301K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
1.4%
Market size, estimated
€70Ka year
Peak month
December3.9× the quietest month
Top search term
schmuckkästchen klein73K searches a year

02 · Price

A sale here is worth €16.71.

Listings sell for €16.71 on average, from €4.37 to €83.20. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €16.71 that is €0 to €2K a year per listing.

Average price
€16.71inside the $15 to $100 sweet spot
Price range
€4.37–€83.20
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #229 within Schuh-, Schmuck- & Uhren-Accessoires. It carries 845 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
96%
Out of stock, average day
9.2%
Average rank
#229in Schuh-, Schmuck- & Uhren-Accessoires
Average rating
4.50 starsAmazon Germany average 4.37 stars
Average reviews
845per listing
Listings tracked
57

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Schmuckkästchen Klein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

35 falling

Sellers

62

Top-5 brand share

59%

Top 20: 88%

Top-5 click share

33%

Top 20: 67%

Open market

36%

  • Brand 126%
  • Brand 214%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Schmuckkästchen Klein search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Schmuckkästchen Klein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schmuckkästchen klein73K/yr
  • schmuckkästchen holz63K/yr
  • reise schmuckkästchen43K/yr
  • schmuckkästchen reise33K/yr
  • schmuckkasten holz33K/yr
  • kleines schmuckkästchen13K/yr
  • schmuckschatullen11K/yr
  • schmucketui11K/yr
  • schmuckkästchen reisen5K/yr
  • schmuckkästchen leder6K/yr

Reviews and returns

What reviews say buyers love and hate about Schmuckkästchen Klein

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Qualität insgesamt”
2.4%of orders come back
“Es hat eine mindere Qualität”
A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Schmuckkästchen Klein questions

Answered from the same tracked data.