Is Schlüsselanhänger Glücksbringer profitable to sell on Amazon Germany?

Flapen scores Schlüsselanhänger Glücksbringer 33 out of 100 on Amazon Germany, a Fail. Shoppers spend €47K a year across 8 tracked products. 1 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew +26.2% in the last 90 days.

How competitive is the Schlüsselanhänger Glücksbringer niche on Amazon Germany?

7 brands and 21 sellers compete in Schlüsselanhänger Glücksbringer on Amazon Germany. The top 5 Schlüsselanhänger Glücksbringer products take 89% of clicks, and the top 5 brands take 93%.

What do buyers complain about in Schlüsselanhänger Glücksbringer?

Schlüsselanhänger Glücksbringer buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Haltbarkeit. An estimated 0.4% of orders come back.

When does demand for Schlüsselanhänger Glücksbringer peak?

Search demand for Schlüsselanhänger Glücksbringer on Amazon Germany peaks in Dec, and the busiest month runs 3.0× the quietest.

What does it cost to enter the Schlüsselanhänger Glücksbringer niche?

Schlüsselanhänger Glücksbringer sells for €8.96 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.52 to €14.98. The average product has 474 reviews, the count a new listing must catch up to.

Schlüsselanhänger Glücksbringer

Fail

Prices span $4.52–$14.98, mostly outside the sweet spot, so Schlüsselanhänger Glücksbringer is a Fail.

Filters Low Review Barrier

Flapen Score: 33
33 / 100Ranks 2,320 of 2,560 Fashion niches · −13 vs the category median of 46
Market size: €47K/yr236K searches / yr
90-day growth: +26.2%search demand this quarter
Competition: 89%top-5 click share · 7 brands · 21 sellers

Flapen Score

Schlüsselanhänger Glücksbringer against its category

The dotted line is the Fashion average. Past it, Schlüsselanhänger Glücksbringer is stronger. Inside it, weaker.

33Fail

This niche Category average

See the method

Market

The Schlüsselanhänger Glücksbringer market on Amazon at a glance

Shoppers on Amazon Germany searched for Schlüsselanhänger Glücksbringer 236K times last year and spent an estimated €47K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.

Searches, last 12 months: 236K
Growth, 90 days vs prior 90: +26.2%
Conversion, latest week: 2.2%
Market size, estimated: €47Ka year
Peak month: December3.0× the quietest month
Top search term: glücksbringer schlüsselanhänger57K searches a year

02 · Price

A sale here is worth €8.96.

Listings sell for €8.96 on average, from €4.52 to €14.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €8.96 that is €2K to €4K a year per listing.

Average price: €8.96under the $15 to $100 sweet spot
Price range: €4.52–€14.98
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: €2K–€4K
Returns: 0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #254 within Zubehör. It carries 474 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 100%
Out of stock, average day: 1.0%
Average rank: #254in Zubehör
Average rating: 4.58 starsAmazon Germany average 4.37 stars
Average reviews: 474per listing
Listings tracked: 8

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 24 months

Products

Top Schlüsselanhänger Glücksbringer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

Brand 163%
Brand 214%
Brand 36%
Brand 45%
Brand 54%
Brand 64%
Open — no brand owns it (1 brand, 3%)

Demand

Schlüsselanhänger Glücksbringer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 3.0×

Search terms

Top Schlüsselanhänger Glücksbringer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

glücksbringer schlüsselanhänger57K/yr +36.8%0.6% conv.
schlüsselanhänger glücksbringer48K/yr +40.3%0.7% conv.
schlüsselanhänger kleeblatt20K/yr +53.8%0.5% conv.
glücksbringer anhänger23K/yr +13.9%0.5% conv.
schlüsselanhänger glück18K/yr +33.6%0.5% conv.
glücksanhänger14K/yr +23.0%0.5% conv.
kleeblatt schlüsselanhänger13K/yr +41.6%0.6% conv.
fabach schlüsselanhänger20K/yr -21.1%0.0% conv.
anhänger glücksbringer6K/yr +46.2%0.5% conv.
schlüsselanhänger fabach6K/yr -28.2%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Schlüsselanhänger Glücksbringer

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Ketten/Schlüsselqualität”

33%of negative reviews mention “Gesamtgröße”

0.4%of orders come back

“Die Anhänger könnten ruhig ein bisschen größer sein”

A buyer, on “Gesamtgröße”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

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FAQ

Common Schlüsselanhänger Glücksbringer questions

Answered from the same tracked data.

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