Is schlafanzug mädchen 164 profitable to sell on Amazon Germany?

The niche generates €84K/yr across 152 tracked products. 0 of 31 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Skip it (49/100).

How competitive is the schlafanzug mädchen 164 niche?

39 brands and 65 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in schlafanzug mädchen 164?

Top complaints mined from reviews: Gesamtgröße, Materialqualität, beworben Vs Tatsächliches Produkt. The return rate is 4.8%.

When does demand for schlafanzug mädchen 164 peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 5.6× the quietest.

What does it cost to enter the schlafanzug mädchen 164 niche?

Listings span €7.41–€33.56; the average listing price is €15.42 (sweet spot $15–$100). The average incumbent carries 235 reviews — the moat a new listing must climb.

schlafanzug mädchen 164

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Competition

Incredible16%

top-5 click share — an open shelf

Review moat

Great234.68

avg incumbent reviews — the moat a new listing must climb

Brand share

Great50%

top-5 brand share — no brand owns this niche

Avg price

Great€15.42

avg listing price — sweet spot $15–$100

Price range

Good€7.41–€33.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Market size

Bad€84K

€84K/yr · 862K searches

Growth

Bad-11.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, schlafanzug mädchen 164 is a €84K/yr Amazon Germany market (862K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 49/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

schlafanzug mädchen 164 market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: €93K–€123K; units × avg price
Conversion rate: 0.6%
Avg BSR: #128
Page quality: 0%
Prime: 92%
Sponsored: 83%
Out of stock: 10.5%
Avg brand age: 41 months
Avg seller age: 186 days

Competition & brand share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Brands

39 rising

Sellers

Top-5 brand share

50%

Top 20: 90%

Top-5 click share

16%

Top 20: 38%

Open market

45%

Haloumoning19%
NAME IT11%
Harry Bear10%
Fanient5%
CityComfort5%
LOLPIP5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.8% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.6×

Open Trend

Top schlafanzug mädchen 164 search terms

schlafanzug mädchen255K/yr -17.6%0.4% conv.
schlafanzug mädchen kurz33K/yr +409.6%0.5% conv.
pyjama mädchen91K/yr -22.4%0.2% conv.
kurzer schlafanzug mädchen13K/yr +685.4%0.5% conv.
schlafanzug kurz mädchen16K/yr +168.7%0.6% conv.
schlafanzug teenager mädchen53K/yr -33.5%0.1% conv.
schlafanzug mädchen 15251K/yr -50.9%1.4% conv.
schlafanzug mädchen 16454K/yr -50.6%0.7% conv.
pyjama mädchen kurz11K/yr +371.2%0.4% conv.
schlafanzug mädchen 15837K/yr -38.6%0.9% conv.

All search terms

Top schlafanzug mädchen 164 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LOLPIP Mädchen Pyjamas Kinder Kleidung 100% Baumwolle Nachtwäsche Set Ballerina Katze Nachtwäsche Langarm 6 Jahre

LOLPIP€19.094.3★690 rev

Haloumoning Mädchen Schlafanzüge Sommer Niedliche Shorts Set Bequem Kurzarm Cartoon bedrucktes Pyjama Set T-Shirt und Kurze Hose Set Schwarz 10-12 Jahre

Haloumoning€15.694.3★154 rev

Schlafanzug Mädchen Kurzarm Kinder Pyjama Set Zweiteiliger Nachtwäsche Baumwolle (DE/NL/SE/PL Numerisch 98 Regular Einhorn)

КомТекс€8.834.7★33 rev

Fanient Mädchen Schlafanzüge Grüne Avocado Drucken Pyjama Dreiteiliger Pyjama Sets Kinder Kurzarm Nightwear Set 9-10 Jahre

Fanient€21.274.4★417 rev

Name IT Mädchen Nkfnightset Flower Noos Turtledove 146-152 EU

NAME IT€13.094.4★30 rev

Newest

by launch date

Ewbob Schlafanzug Mädchen Kurz Bequem Sommer Kinder Pyjama Teenager Satin Schlafanzug Weiche Pyjama Kurzarm und Shorts Set-C9-001-Pink Bow-9-10Jahre

Ewbob€16.0469 rev

12mo ago

Schiesser Mädchen Schlafanzug Set Pyjama kurz - 100% Organic Bio Baumwolle - Größe 92 bis 140

Schiesser€12.65105 rev

1y ago

Haloumoning Mädchen Schlafanzüge Sommer Niedliche Shorts Set Bequem Kurzarm Cartoon bedrucktes Pyjama Set T-Shirt und Kurze Hose Set Lila 12-14 Jahre

Haloumoning€15.28154 rev

1y ago

Schlafanzug Mädchen Kurzarm Kinder Pyjama Set Zweiteiliger Nachtwäsche Baumwolle (DE/NL/SE/PL Numerisch 98 Regular Einhorn)

КомТекс€8.8333 rev

1y ago

Name IT Mädchen Nkfnightset Flower Noos Turtledove 146-152 EU

NAME IT€13.0930 rev

1y ago

What buyers say about schlafanzug mädchen 164

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt23%

“Top Ware”

Gesamtgröße22%

“Passt”

Komfort insgesamt13%

“Sitzt und ist angenehm zu tragen”

Weiches Gefühl6%

“Super weicher Schlafi”

beworben Vs Tatsächliches Produkt5%

“genau wie auf den Bildern angegeben”

Farbe4%

“Hübsch und gut”

Waschechtheit4%

“Nach dem Waschen gab es bisher keine Probleme mit der Form oder den Farben”

Materialqualität3%

“Super Material u”

Preis-Leistungs-Verhältnis3%

“Preis/Leistung super, genau wie auf den Bildern angegeben”

Gewicht leicht2%

“Leicht und angenehm”

What buyers complain about

Gesamtgröße20%

“Fällt leider klein aus”

Materialqualität13%

“Mir persönlich gefällt das Material nicht”

beworben Vs Tatsächliches Produkt9%

“Unvollständige Produktinformation”

Qualität insgesamt9%

“Billig und einfach”

Nähen/Finish/Polieren9%

“Schlechte Verarbeitung, nach einmal tragen, sind die Nähte gerissen”

Farbe6%

“die Hose grau statt schwarz”

Preis-Leistungs-Verhältnis4%

“30.00.Euro viel zu teuer”

Dehnbarkeit/Erweiterbarkeit/Elastizität4%

“Material leider nicht so elastisch wie erwartet”

Ärmelpassform2%

“Leider sind die Ärmel zu kurz”

Hartes Gefühl2%

“Stoff ist hart”

Top return reasons

Gesamtgröße52%

Materialqualität16%

Taillenpassform5%

Qualität insgesamt5%

Länge4%

Breite3%

Nähen/Finish/Polieren2%

Geruch2%

Farbe2%

Lücke/Loch1%

Common questions

Is schlafanzug mädchen 164 profitable to sell on Amazon Germany?: The niche generates €84K/yr across 152 tracked products. 0 of 31 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Skip it (49/100).
How competitive is the schlafanzug mädchen 164 niche?: 39 brands and 65 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in schlafanzug mädchen 164?: Top complaints mined from reviews: Gesamtgröße, Materialqualität, beworben Vs Tatsächliches Produkt. The return rate is 4.8%.
When does demand for schlafanzug mädchen 164 peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 5.6× the quietest.
What does it cost to enter the schlafanzug mädchen 164 niche?: Listings span €7.41–€33.56; the average listing price is €15.42 (sweet spot $15–$100). The average incumbent carries 235 reviews — the moat a new listing must climb.

schlafanzug mädchen 164

schlafanzug mädchen 164 market data

Competition & brand share

Demand & seasonality

Top schlafanzug mädchen 164 search terms

Top schlafanzug mädchen 164 products on Amazon

Top sellers

Newest

Trending

What buyers say about schlafanzug mädchen 164

What buyers love

What buyers complain about

Top return reasons

Common questions

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