Schiesser Damen Schlafanzug
FailDemand is soft, at -57.5% this quarter, so Schiesser Damen Schlafanzug is a Fail.
- Flapen Score
- 40 / 100Ranks 1,958 of 2,560 Fashion niches · −6 vs the category median of 4640
- Market size
- €31K/yr317K searches / yr
- 90-day growth
- -57.5%search demand this quarter
- Competition
- 24%top-5 click share · 20 brands · 52 sellers
Flapen Score
Schiesser Damen Schlafanzug against its category
The dotted line is the Fashion average. Past it, Schiesser Damen Schlafanzug is stronger. Inside it, weaker.
Market
The Schiesser Damen Schlafanzug market on Amazon at a glance
Shoppers on Amazon Germany searched for Schiesser Damen Schlafanzug 317K times last year and spent an estimated €31K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -57.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €31K a year.
- Searches, last 12 months
- 317K
- Growth, 90 days vs prior 90
- -57.5%
- Conversion, latest week
- 0.3%
- Market size, estimated
- €31Ka year
- Peak month
- November7.8× the quietest month
- Top search term
- schiesser schlafanzug damen120K searches a year
02 · Price
A sale here is worth €28.59.
Listings sell for €28.59 on average, from €11.49 to €71.85. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €28.59 that is €0 to €3K a year per listing.
- Average price
- €28.59inside the $15 to $100 sweet spot
- Price range
- €11.49–€71.85
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 7.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
54% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #424 within Dessous, Nacht- & Lounge-Wäsche. It carries 229 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 89%
- Out of stock, average day
- 19.4%
- Average rank
- #424in Dessous, Nacht- & Lounge-Wäsche
- Average rating
- 4.34 starsAmazon Germany average 4.37 stars
- Average reviews
- 229per listing
- Listings tracked
- 94
04 · Newcomers
0 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Schiesser Damen Schlafanzug products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
20 flat
Sellers
52
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
24%
Top 20: 58%
Open market
10%
- Brand 143%
- Brand 223%
- Brand 310%
- Brand 410%
- Brand 52%
- Brand 62%
- Open — no brand owns it (14 brands, 10%)
Demand
Schiesser Damen Schlafanzug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.8×
Search terms
Top Schiesser Damen Schlafanzug search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- schiesser schlafanzug damen120K/yr
- schiesser damen schlafanzug23K/yr
- schlafanzug damen lang schiesser26K/yr
- schlafanzug damen lang mit bündchen10K/yr
- schlafanzug schiesser damen15K/yr
- schlafanzug lang12K/yr
- schlafanzug damen xs8K/yr
- pyjama damen schiesser7K/yr
- schlafanzug damen lang sexy13K/yr
- schlafanzug extra lang damen3K/yr
Reviews and returns
What reviews say buyers love and hate about Schiesser Damen Schlafanzug
We read the reviews and the return reasons for every product selling here.
“Qualität gefällt nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schiesser Damen Schlafanzug questions
Answered from the same tracked data.









